article thumbnail

Influencer marketing trends across industries

Sprout Social

We’ll also share trends in influencer marketing by industry to help you benchmark your brand. Content like hauls, GRWM and live reviews, give consumers a chance to learn and engage in community while considering products or services their favorite influencers are raving about. Sprout’s data reflects this influencer marketing trend.

article thumbnail

Who will blink first in Canadian community newspaper staredown?

Sherrilynne Starkie

The Canadian newspaper industry has, so far, been unsuccessful in securing a Federal government bailout as both readers and advertisers flock to social media for news and entertainment. Canadians love their community newspapers; it’s where they turn for local news and information about sports, entertainment and events.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

2023 Average Engagement Rates for 13 Industries [STATS]

Hootsuite

average performance stats for a social platform or industry), it’s difficult to make sense of raw data. In this post, we’ve rounded up average social media engagement rates from 13 top industries to give you a better understanding of where you stand. You can create engaging social content even if your industry has a boring reputation.

Industry 126
article thumbnail

How to Build and Maintain an Engaged Facebook Community Group

Social Media Strategies Summit

Another way to reach and engage audiences on Facebook is through Community Groups. What Is a Facebook Community Group (& Why Should You Care)? More Organic Reach: Community groups are more likely to have more engaged and interested users, especially if you set it up as a closed group (more on that later).

Groups 237
article thumbnail

Community Manager: Job Description & Key Responsibilities

Hootsuite

But it’s pretty important to define the important role of community manager on your marketing team. Community managers are the all-stars responsible for fostering engagement, building relationships, and maintaining the integrity of online communities. Get the report What is a community manager? Are you paid enough?

article thumbnail

Transforming audiences into communities: Offering real value

Audiense

How can you effectively turn a social media audience into a passionate, engaged community? This time, we’re investigating how offering real value - to your customers, your community, and your industry - can help you convert silent social lurkers into engaged customers.

article thumbnail

Inside The Arboretum: How Sprout built a 10,000-member strong community

Sprout Social

Social media marketers understand the power of community more than most. But for a long time, communities built specifically for them have been few and far between. Since its public launch in April 2023 , The Arb community has experienced remarkable growth in engagement, with membership consistently on the rise.