Social Media Strategery

JULY 18, 2012

Communities don’t work like that. Bringing Klout to the Enterprise? Posts that lower the barrier to entry that actually create the sense of community disappear because they don't positively impact influencer ratings, meaning fewer and fewer people feel comfortable sharing anything. People don’t work like that.

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Klout Influencer Collaboration Social Networking 124

Convince & Convert

JANUARY 26, 2012

Two weeks ago, I received a Klout Perk to be part of the Social 46, a gathering of Indiana’s top social media influencers. According to the Indianapolis Super Bowl Host Committee , Klout was used to help identify the participants, and the list was augmented manually with known local bloggers, gadflies, and connectors.

Klout 122

Klout Committee Hosting Storify 122

Waxing UnLyrical

JUNE 3, 2011

about what the difference is between “community manager&# and “social media manager?&# I know I am – and I am both a community manager and a social media manager! Likewise, a lot of job seekers who want to “do&# social media for a company are thinking that they want to go into community management.

Communities 195

Communities Social Media Management Klout Flickr 195

Waxing UnLyrical

MAY 31, 2011

On May 24, the #MeasurePR chat was a community chat, discussing the reporting side of measurement—how PRs plan for a tool throwing bad numbers, reporting numbers that contradict, and whether Share of Voice (SOV) is a useful or useless PR metric. Klout has been having some issues over the past couple of days, leading C.C.

Communities 134

Communities Klout Metrics Flickr 134

Bill Hartzer

NOVEMBER 6, 2013

Since then, there has been a lot of mixed emotions from the SEO community about buying and selling Google Authorship, along with the fact that AuthorLinks appeared to merely be selling links in posts whose authors had verified their Google Authorship. Marketing'

Klout 116

Klout Google Guidelines Buy 116

Waxing UnLyrical

DECEMBER 13, 2011

The #MeasurePR chat on December 6 was a free-wheeling smorgasbord of terrific measurement topics, from what the community thinks will be hot measurement trends next year to which free tools we love the most. Holding true to form, we did beat up on Klout a bit – not many fans in the measurement crowd. Birds of a feather…”.

Communities 169

Communities Klout Trends Analytics 169

Social Media Strategery

OCTOBER 24, 2012

They were role models who would care for the community as if it were their own. "In "In Pinterest’s early days, Silbermann gave out his cell-phone number, attended blogger meet-ups, and personally composed weekly emails that were sent out to Pinterest’s tiny, but growing, community. "It’s

Communities 105

Communities Influencer Klout Construction 105

Waxing UnLyrical

APRIL 27, 2011

Here I go again: Klout does not equal Clout. Yesterday Klout introduced “the new Klout.com.&#. My initial reaction (and it’s also in the comment that I left over on the Klout blog post, since I didn’t think it fair to simply write about it here and not comment there as well) is … that it’s very pretty.

Influencer 276

Influencer Klout Postrank Technorati 276

Akamai Marketing

OCTOBER 30, 2012

The Case For Active Users as Social Media Community Managers. Your social media community manager isn’t at work or its after-hours. Their social media community manager was on Twitter personally and sending a couple of messages relevant to the current emergency was just part of the thought process. Why was this?

Activities 138

Activities Communities Social Media Class 138

Convince & Convert

MARCH 29, 2013

Matt Thomson, Klout @daddymention. Matt Thomson , VP of Business Development at Klout , joins the Social Pros Podcast this week to discuss the “Warren Buffett problem” his company faces, those fancy analytics at work behind the Klout algorithms, and expanding to offer brands a whole new product.

Klout 131

Klout Curation Social Media Analytics 131

SocMed Sean

JULY 8, 2012

–Sean Posting a lot of meaningless content (pins, check-ins, etc…) just to artificially inflate your Empire Avenue, Klout, or Kred score. Only posting promotional posts/tweets/articles and never engaging in a 2-way dialog with your community. Guidance from social media gurus that their way is the only way.

Social Media 279

Social Media Klout Creative Commons eBook 279

Sherrilynne Starkie

JUNE 9, 2013

Our analysis showed that although the follower numbers kept growing, this client was failing to reach the real key influencers of its community. Finding value in Klout like sites. We recently worked with a government client who had spent considerable effort and resources over 18 months building a following on Twitter.

Analytics 380

Analytics Social Capital Klout Analysis 380

Waxing UnLyrical

DECEMBER 6, 2013

If you’re concerned about your “standing” or social scores (cough, Klout, cough) in social media, then you have a panic attack. For the last couple of months, I was basically off Twitter, which I always thought was Klout’s platform du jour. If you have a strong community , they will be there when you come back.

Social Media 243

Social Media Klout Communities Startup 243

Waxing UnLyrical

FEBRUARY 27, 2011

More specifically, we’ve talked a lot about Klout. But mostly Klout. 4 keys to increasing your Klout score , by Trey Pennington. Klout needs to target and segment for it to work , by Gini Dietrich. But this is exactly why I get worried when people take Klout scores at face value. He got clout. What about you?

Influencer 134

Influencer Klout Flickr Buy 134

Sherrilynne Starkie

FEBRUARY 13, 2012

The Klout 50 ranks the most social CEOs in the USA by influence. It’s one central spot to find and interact with all of the company’s social sites including its blogs – RedBoard and RedBoard Biz – Twitter, Facebook, YouTube and community forums. Could this the start of a new trend in corporate social dashboards?

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Wireless Klout Module Directory 292

SocialFish

FEBRUARY 6, 2011

We’re all familiar with the mantra that we should be out there leveraging influencers in our communities in order to get the word out about our causes, brands or services… and that makes total sense from a generating-word-of-mouth point of view. Do apps like Klout or Twitalyzer really work to automate this? But hold on.

Influencer 240

Influencer Klout Blogosphere Communities 240

Kikolani

MARCH 18, 2013

Use this tool to really start talking to your Twitter community vs. broadcasting at them. Increase your Klout. Not that anyone cares about Klout scores (wink wink), but participating in regular discussions on Twitter will help boost your Klout rankings due to the increase in mentions of your @username in discussions.

Engagement 167

Engagement Twitter Klout How To 167

Ari Herzog

AUGUST 25, 2011

Danny Brown presents a solid argument that Klout , a social influence website, should never have created a profile for my friend Naomi without Naomi authorizing its creation. Yet, because she has a Twitter account, Klout assumed she would want a Klout profile — and here it is. Klout is not alone in this backward thinking.

Klout 114

Klout Review Skills Hosting 114

Twist Image

AUGUST 8, 2014

The ability to understand the community and engage in the discourse is hitting an all time low (and high) at the same time. Here''s a truth: I truly miss the power of the community in social media. It''s not that there isn''t a community. We''re adding more opinion. So, now what? blog comments. broadcasting. chris brogan.

Comments 80

Comments Klout Disqus Startup 80

Janet Fouts

JANUARY 27, 2011

Momentus Media Community Health Score. Klout is all about identifying influencers on particular topics through their social media presence.Want to know the most influential colleges on Twitter? Klout has used their knowledge of influencers to leverage their Klout with programs like the much lauded Virgin America campaign.

Klout 138

Klout Brands Social Media Postrank 138

Waxing UnLyrical

SEPTEMBER 25, 2012

Well, she did such a great job the last time (when she moderated a lively discussion about Kred and Klout), that the folks at Kred got interested in participating in the chat. So you know how Jennifer Zingsheim periodically (ok, pretty regularly!) guest hosts #measurePR? As in, being a guest. Cool, huh?!

Klout 204

Klout Overview Influencer Hosting 204

Techipedia: Tamar Weinberg

NOVEMBER 22, 2011

A great tool to collect this kind of data is a site called Klout. Klout allows you to sign in and link up a variety of social media platforms. Klout is a great way of measuring overall influence in your niche and on your social media sites as a whole, but overviews still aren’t quite as valuable as the actual facts.

Strategy 213

Strategy Klout Marketing How To 213

Social Media Marketing

MAY 8, 2013

Salesforce has unveiled a Communities solution for the enterprise , which leverages its Chatter platform and other products to create portals that will allow external conversations to be brought into the company more seamlessly. Being a community manager is more than just posting to social networks on behalf of brands.

Social Media 160

Social Media Automotive Klout Flipboard 160

Small Business Mavericks

MARCH 6, 2014

It’s not like your Klout score has to be through the roof or no one is going to believe you really know your stuff. Are you being a positive influence in the online community? It’s called social proof and it’s powerful. Here’s a question: How much social proof do you need to be credible?

Klout 101

Klout Reputation Influencer Review 101

Akamai Marketing

AUGUST 29, 2011

Generally speaking though, they lend themselves to community building and time saving features. For those who track this sort of thing, I’ve noticed that in some cases using a curation service can increase the Klout Score. Particularly for multi-day events I could see Storify adding to the sense of community.

Curation 255

Curation Paper.li Storify Tools 255

Akamai Marketing

APRIL 4, 2011

What I AM suggesting is that you brands and companies give serious consideration to what they have to OFFER the community and what motivates their community to be part of social media at all. What you give your community, otherwise, seriously, why should they care? Its all about “What’s in it for them&#.

Lurker 203

Lurker Klout Policies Consultant 203

Waxing UnLyrical

APRIL 8, 2011

Blogging, Tweeting, Tumbling, Facebooking, Formspringing, checking your Klout score, commenting on Flickr, reading your Reader, keeping up-to-date with online communities and discussion boards …. Join the Grymm & Epic community for creative entrepreneurs, or read her heavy metal blog on Steff Metal.

Klout 200

Klout Flickr Google Reader RSS 200

SocMed Sean

DECEMBER 9, 2011

And it’s certainly not the same as Klout. Help them understand that there are ways they can listen to their community, leverage feedback, and improve their business. Unfortunately, many clients have kneejerk reactions to trolls and sometimes feel like they are representing the thoughts/opinions of the rest of their community.

Social Media 255

Social Media Social CRM Creative Commons Sentiment 255

Akamai Marketing

MARCH 29, 2011

Blogs for business are an outstanding tool for business, they can build community, be the backbone of your social media program, and drive traffic to your website, just for starters. Are you trying to create community? Leave a Reply Cancel reply Subscribe via Email Meet Tara Coomans Recent Posts Klout – What’s it all About?

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Press Release Technorati Klout Metrics 238

Waxing UnLyrical

AUGUST 26, 2011

If you focus on finding your influencers on Twitter, or pretty much any social network, you’d be unlikely to think of Donna as a mover and shaker in the business communication field. If you rely on Klout, her score sucks. Her blog isn’t fancy. She has only recently started getting active on Twitter. Social is great.

Film 227

Film Klout Policies Reputation 227

Small Business Mavericks

OCTOBER 15, 2013

If you’re familiar with Klout, then you know they have a score that allegedly measures your social influence. It also has to do with communities and groups you may be a member of. You could call that social authority, but I wouldn’t claim that you can put a number on it. This goes beyond posting.

Klout 101

Klout Social Networking Influencer Social Media 101

Akamai Marketing

MARCH 23, 2011

But understanding how to begin your social media presence is the first phase, building community then analyzing and measure the community and Wikibrands includes those very important topics as well. Leave a Reply Cancel reply Subscribe via Email Meet Tara Coomans Recent Posts Klout – What’s it all About?

Review 142

Review Company Klout Policies 142

Waxing UnLyrical

APRIL 1, 2016

There was all the drama around Klout , which has died down considerably. Founder and publisher of Waxing UnLyrical, Shonali Burke helps smart businesses make bank by taking their communications from corporate codswallop to community cool™. There have been books, and “ best of ” lists.

Influencer 100

Influencer Marketing Klout Module 100

Social Media Marketing

APRIL 22, 2011

It's a chance to connect and brainstorm with others by finding affinity groups ("Communities") within Empire Avenue. Why I think Empire Avenue is onto something Other sites such as Friendfeed, Quora or Klout all give us some information or let us interact with each other in some way, but they're each limited.

Social Media 167

Social Media Klout Flickr Radian6 167

Webbiquity SMM

MARCH 30, 2012

The next step is to identify the influential voices in your community that you’ll want to reach out to, connect with, and begin building relationships with. Identify the key influencers in your market. In an ideal world, there would be a standardized measure of some sort.

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Vocus Alltop Message Boards Klout 184

Firebelly

SEPTEMBER 15, 2011

Socialize unites business leaders in social gaming, virtual goods, mobile, online video advertising, marketing, media, and community for two days of all things social. Megan Berry (Klout). Because a lot can happen in two days! The list of people attending and speaking is pretty damn impressive. Alan K’necht (Digital Always).

Klout 178

Klout Case Study Conference Mobile 178

Diva Marketing Blog

MAY 14, 2012

They have a brand community of 5.8 There are great examples of brands that put their community to work and turned their business around. By the way, this is what Harley does daily at HDTalking.com, a customer created content community of close to 400,000 members. KLOUT PERKS : With 5.8 their community.

Social Media 81

Social Media Klout Smart Phone Training 81