Hootsuite

SEPTEMBER 14, 2023

For example, marketers looking to leverage social data intelligence might track Instagram, Facebook, and Twitter conversations to measure sentiment around their brand or products. Data can range from demographic information, such as age and gender, to user behavior, sentiment analysis, trends, and more. New to data analysis?

Social Media 102

Social Media Sentiment HootSuite Analysis 102

Sprout Social

FEBRUARY 1, 2024

This qualitative social data reveals customer sentiments, preferences and experiences. If other customers share the sentiment, it gives the brand ideas on where to potentially expand next. This kind of regular listening allows you to spot trends, understand shifts in customer sentiment and also predict future needs.

Social Media 101

Social Media Sentiment Loyalty Microsoft 101

Ignite Social Media

MARCH 15, 2018

Evaluate Community First Insights. What is the overall brand sentiment? The post Social Media Report Card: Did You Pass Q1? Pulling year over year metrics will provide you strong and valuable insights; however, it is always worth looking at your social content and social channels from a qualitative perspective.

Report 101

Report Social Media Metrics Sentiment 101

Sprout Social

JUNE 7, 2023

In this guide, you’ll learn how to build an exceptional brand experience with a step-by-step brand strategy framework that adapts to your customers’ needs, plus social listening examples that show how sentiment mining drives ongoing customer growth and retention. What is brand experience?

Brands 105

Brands Sentiment How To Analysis 105

Direct Marketing Observations

FEBRUARY 15, 2010

So you start running reports and determine they are inadequate at best. There is a word in the industry called “ Sentiment ” that is used when trying to determine a person’s attitude. So the sticking point here is whether or not you can use automated analysis to provide sentiment or if it has to be all human interface.

Sentiment 143

Sentiment Analysis Aggregator SEO 143

Sprout Social

OCTOBER 4, 2023

Luckily, there is a light at the end of the ask-hard-questions tunnel: Tags in Sprout reports. Sprout’s Tagging feature has changed the reporting game for many brands. In this article, we’ll show you how 3 brands have created a Tagging strategy for marketing campaigns, cross-org reporting and better insights. Let’s dive in.

Strategy 114

Strategy Brands UGC Marketing 114

Hootsuite

FEBRUARY 7, 2024

1 Analytics Tool for Growth Beautiful reports. You get insights into important hashtag metrics like mentions, engagement, reach, and sentiment. There are loads of graphical reporting options to help you understand which hashtags are driving results for your brands. Clear data. Actionable insights to help you grow faster.

Hashtag 92

Hashtag Analytics Tools HootSuite 92

Sprout Social

SEPTEMBER 11, 2023

NLP powers AI tools through topic clustering and sentiment analysis , enabling marketers to extract brand insights from social listening, reviews, surveys and other customer data for strategic decision-making. So have business intelligence tools that enable marketers to personalize marketing efforts based on customer sentiment.

Process 102

Process Sentiment Analysis Applications 102

Keyhole.co

FEBRUARY 13, 2024

Being a community-based platform, Twitter audiences collectively engage with trend-based content they like and relate to. That’s why expanding your social listening program here can get you the most honest and accurate insights into your target audience’s sentiments around your brand and industry. You don’t want to look outdated.

Twitter 59

Twitter Sentiment Microblogging Hashtag 59

Hootsuite

NOVEMBER 7, 2023

Or just keep an eye on the conversation to understand the social communities where people talk about your brand. Track social sentiment in real time. With embedded sentiment analysis, Hootsuite Insights tells you not just what your audience is saying, but what they’re thinking and feeling. Maybe you can provide the solution.

Brand Monitoring 99

Brand Monitoring Tools HootSuite Brands 99

Keyhole.co

NOVEMBER 7, 2023

It provides in-depth reports to help you make informed decisions on which tags to adopt for maximum impact. Understand your audience Knowing who you’re interacting with lets you craft tweets that spark conversations and foster a thriving social community. These insights are supported by high engagement and positive sentiments.

Hashtag 52

Hashtag Analysis Twitter Sentiment 52

Oktopost

MARCH 20, 2022

The practice of social listening was adopted by the B2B marketing community from our B2C counterparts—very much like social media itself. By using Themes within your social listening query to layer brands or campaigns, you can understand the share of voice, comparative sentiment, geographical distribution, and more.

Conversation 118

Conversation Sentiment B2B Module 118

Sprout Social

FEBRUARY 29, 2024

NLP and sentiment analysis Natural Language Processing (NLP) and sentiment analysis enable businesses to understand and interpret human language, making them essential tools for analyzing customer feedback, social media content and other textual data while automating report generation.

Patterns 111

Patterns Sentiment Analysis Proposal 111

Oktopost

NOVEMBER 16, 2023

In today’s social media-driven world, information about customer behavior, public sentiment, and user preferences is at the tip of any business’s fingers. Additionally, monitor keywords, hashtags, and sentiment analysis to understand how your audience perceives your brand. It’s not just about networking anymore.

Analysis 69

Analysis Data Sentiment Metrics 69

agora pulse

NOVEMBER 10, 2020

Discover how to create effective reports and find the best social analytics tool for your brand. How Do I Report Social Media Analytics? To report social media analytics, you need a tool that can collect accurate data, share helpful insights, and allow your team to draw informed conclusions. Social Media Analytics Defined.

Analytics 179

Analytics Social Media Tools Price 179

Sprout Social

AUGUST 22, 2023

Conversational analytics is actionable intelligence in the form of trends and reports derived from analyzing customer conversations using AI and machine learning. NLP and NER are also essential for sentiment analysis, so you can dig into conversational data to measure customer experience and brand health.

Analytics 82

Analytics Conversation Brands Sentiment 82

The Realtime Report

FEBRUARY 2, 2024

Reddit, the “front page of the internet,” seems to agree with this sentiment. Despite the absence of a fully-fledged shopping ads team, Reddit is actively testing four updates within select communities. Adler suggests that “When a user can earn from the platform, it encourages more quality content and a higher degree of engagement.”

Features 91

Features Reddit CPA Metadata 91

Hootsuite

DECEMBER 12, 2023

Boost your sentiment Your brand sentiment is basically a “temperature check” of what people are saying about you online and what they think of you — or your company. By putting yourself out there and creating human-centered content around your expertise, you’ll provide a massive boost to that sentiment.

Social Media 112

Social Media Strategy HootSuite Sentiment 112

Dave Fleet

NOVEMBER 21, 2011

Rather than focus on those mistakes, here are five ways to avoid them – five ways to improve your social media measurement and reporting. Firstly, considering insights from previous activities (previous reporting periods or previous campaigns) to set appropriate expectations for the time-period set. Or the sentiment of coverage?

Social Media 413

Social Media ROI Report Sentiment 413

agora pulse

JUNE 13, 2020

The native analytics accessible through Twitter.com are extensive and great to use for reporting and analysis. These numbers are great for reporting purposes—to show your monthly performance and determine month-over-month growth. Agorapulse’s Twitter reporting functionality is excellent. Here’s a handy list! Twitter Analytics.

Analytics 204

Analytics Tools Twitter Hashtag 204

Sherrilynne Starkie

FEBRUARY 13, 2018

This could be customers, employees, surrounding communities, shareholders, policymakers and so on. To engage online communities, a consultant participates daily in online discussions, asks and answers questions, and distributes valuable news and information. Listening to stakeholder communities is an important piece too.

Consultant 265

Consultant Social Media Drupal Content management systems 265

Sprout Social

JANUARY 9, 2024

According to Salesforce’s State of the Connected Consumer report , 73% of consumers expect companies to understand their unique needs and expectations. Consult data reports from trusted publications, survey your customers, collect competitor intel and sift through past social data. Another 56% expect all offers to be personalized.

Social Media 116

Social Media Sentiment Data Team 116

Sprout Social

JUNE 1, 2021

Are there free reports, bonus posts or anything else we can deliver to the client to exceed expectations?”. Ask thoughtful questions, provide regular reporting, and don’t expect your clients to understand the nitty-gritty details of your service offerings right off the bat. . Go the extra mile. Audience growth and engagement.

Sentiment 83

Sentiment Proposal How To Metrics 83

Convince & Convert

MARCH 5, 2015

This sentiment is brought to life in a video, where Converse tells the story of how Chuck Taylors are an extension of its customers and what makes them unique, noting, “Every scuff, stain and doodle all help shape their story.”. Leverage Your Community to Tell Your Story. Image via Converse.

Communities 60

Communities Case Study Tumblr Campaign 60

Sprout Social

NOVEMBER 19, 2020

For those interested in hiking, the outdoor activity that had the highest positive sentiment on Twitter (55% positive, 31% neutral, 14% negative), content from those types of brands can help them plan a day-trip, discover new trails and find the most picturesque landscapes. Here's our detailed DMV foliage report: [link].

Travel 115

Travel Sports Exercises Sentiment 115

Sprout Social

FEBRUARY 15, 2024

Social media management tools like Sprout help you conduct sentiment analysis with artificial intelligence so you can easily review and measure what people are saying about you—and topics related to your brand and industry—across social media. Learn all about sentiment analysis and how it can benefit your brand. How do you compare?

Engagement 97

Engagement Tips Loyalty Metrics 97

Sprout Social

FEBRUARY 2, 2023

To track those metrics, Cheyanne uses Sprout’s Competitive Analysis Report (see image above) to compare Figo’s results side-by-side with competitors. What’s more important than going viral is finding and building a genuine community on social media. Cheyanne explains, “Stay on top of trends within your community.

Social Media 106

Social Media Insurance ROI Meme 106

Mindjumpers

AUGUST 31, 2012

Yet, brands are still trying to grasp exactly how to best reach their customers and community on the go. VenueSeen , a new monitoring tool, can potentially bring brands with a physical location, like coffee shops or shopping destinations, closer to their community. Interact instantly with fans and potential customers.

Tools 228

Tools Foursquare Brands Sentiment 228

Sprout Social

SEPTEMBER 23, 2021

From initial alerts and warnings to disaster assistance and community responses, Twitter played an invaluable role in keeping the public connected during this time of uncertainty. People from Texas and beyond turned to the platform to share resources, raise funds and rally around the community as they endured the worst of the storm.

Project 102

Project Analysis Hashtag Sentiment 102

Hootsuite

NOVEMBER 28, 2022

Download the full Social Trends report to get an in-depth analysis of the data you need to prioritize and plan your social strategy in 2022. Users create posts in topic-based communities — called subreddits — and interact in comment threads. Reddit is all about fostering community by encouraging users (a.k.a. What is Reddit?

Reddit 101

Reddit Brands Meme Forums 101

Sprout Social

SEPTEMBER 23, 2021

More than half of these messages (54%) have a positive sentiment, 25% neutral and 21% have a negative sentiment (mainly held by skeptics of the trend’s longevity). According to the 2021 Pinterest Predicts report, there was a 155% increase in searches year over year for “crochet basics” from 2019 to 2020.

Retail 118

Retail Trends Social Media Fashion 118

The Realtime Report

JUNE 18, 2020

Many times, there is extreme uncertainty when it comes to market sentiment. This resulted in massive unemployment, financial insecurity and plummeting consumer confidence, affecting the most impoverished communities worldwide. and worldwide are all contributing to market sentiment unease. Time to be Vigilant and Be Ready to Act.

Sentiment 103

Sentiment Marketing Buy Upcoming 103

Sprout Social

AUGUST 10, 2022

A recent report shows 76% of brands are planning to increase their influencer marketing budgets this year. Does it offer analytics and reporting? Analyze consumer sentiment and brand health. Access real-time analytics and reporting. Analyze consumer sentiment and brand perception. Key features. Key features.

Influencer 107

Influencer Tools Marketing Software 107

Dave Fleet

NOVEMBER 9, 2016

If your social media team is just reporting on what people are saying to you online, request that they also help you understand what people are saying about you. Sentiment and conversation trends matter. Implications for business: Get outside of your own bubble. You may find that there is a significant difference. Pay attention.

Analytics 305

Analytics Google Reader Social Media Sentiment 305

Keyhole.co

MARCH 14, 2023

Keyhole Keyhole helps you track relevant accounts and generates a visually rich report that shows you how to optimize your Instagram marketing for better results. For one, monitoring sentiments around your brand t o oversee your overall brand health , as well as track web mentions. Let us know what you think in the comments below.

Metrics 52

Metrics Analytics Instagram Tools 52

Keyhole.co

NOVEMBER 6, 2022

It will also give you key analysis into relevant topics, sentiment analysis, demographic breakdown, and surface the top influencers in the conversation. Pros: The data reports are comprehensive, but also simple and easy to understand. Basically, this tool tells you what/how your customers talk about your brand online. Glean.info.

Tools 52

Tools Social Media Sentiment Price 52

Razor Social

NOVEMBER 29, 0002

In this article, we outline what you need to be monitoring and outline a range of tools for social media analysis and reporting. From this compass pick out what’s important for your business and identify a relevant tool to provide the relevant reports. Community Responsiveness. Sentiment Analysis. Audience Size.

Analytics 89

Analytics Social Media How To Analysis 89