Enterprises Struggle To Measure Social Media ROI
Proactive Report
JUNE 5, 2011
Our recent study of the top companies across several categories revealed that on average just over 80% are using some form of social media. And an impressive 51% of Facebook fans and 67% of Twitter followers are more likely to buy the brands they follow or are a fan of. In fact, it will be really easy. Follow me on Twitter.
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