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Social media listening examples that will help you unearth better insights

Sprout Social

In this article, we’ll take you through 6+ social media listening examples and the strategies real brands use to inspire you to get more from listening. Check out these social media listening examples employed by other brands to start building your social listening strategy and playbook. Then, dig in further.

Examples 123
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How to create better social listening queries

Sprout Social

Even just one solid query can give a brand a rich, unbiased view of consumer sentiment. In this article, we’ll show you how to craft social listening queries that answer your burning questions on consumer preferences, sentiment and more. For example, if a marketer at Sprout Coffee Co. This can take a lot of shapes.

How To 101
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Create a Customer Experience Strategy [FREE TEMPLATE]

Hootsuite

Feel free to save this article and use it as a template for your next customer experience strategy. Bonus: Get our free, fully customizable Customer Experience Strategy Template that will help you understand your customers and reach your business goals. Why you should have one. 9 easy steps that will take you to success. Measurable.

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7 Tips to Create an Efficient Social Media Workflow [Templates]

Hootsuite

Bonus: Download our bundle of free customizable social media workflow templates and set up a clear approval process for your team in minutes. View this post on Instagram A post shared by Hootsuite (@hootsuite) Free social media workflow templates Ready to set up your own social media workflows? What is a social media workflow?

Template 134
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2023 Guide to Franchise Social Media Marketing

Hootsuite

Bonus: Get a free, customizable social media guidelines template to quickly and easily create recommendations for your company and employees. One of the most well-known franchise examples is McDonald’s, with over 38,000 locations worldwide. What is franchise social media marketing? Measure ROI and grow faster — locally and globally.

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Analyze earned and owned data to measure the true impact of social on your business

Sprout Social

For example, you might notice that video content performs significantly higher than other formats, which could help justify a larger production budget for your content team. For example, you could use tags for specific product lines, sentiment scores or customer care, and use the Tag Performance Report to track the results.

Data 125
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The complete guide to B2B SEO

Sprout Social

The links in the below blog post from Affirm show off an example of using off-page SEO. There’s often a significant back-and-forth between the seller and the potential client where the prospective customer will read up on case studies, watch product demos and negotiate a contract. It also includes engagement on the page or post.

B2B 126