Stop Micromanaging Placements
Jon Loomer
DECEMBER 12, 2023
You probably don’t need to remove placements… There was a time when doing this made sense. The algorithm wasn’t that smart and some placements were a waste of money. But too many advertisers make it a habit of removing placements, regardless of the situation. They determined that the right-hand column, Audience Network, or Marketplace are low-quality and never work.
Let's personalize your content