September, 2019

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What Steps Should I Take When My Instagram Engagement Is Dropping?

SocMed Sean

SocMedSean - Social.Media.Sean. What Steps Should I Take When My Instagram Engagement Is Dropping? Sometimes, Instagram can really set you in a foul mood… If you depend on social media platforms like Instagram as your marketing platform of choice, then you know how critical dropping engagement numbers can be for your brand. It can be frustrating and confusing because you’ve resisted the temptation of shortcuts and spam but still end up on the losing end.

Instagram 210
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10 Ways You Can Tackle Customer Engagement on LinkedIn in Less Time

agora pulse

If handling engagement on your LinkedIn company pages makes you want to throw your hands up in defeat, you aren’t alone. No matter how many LinkedIn pages you manage , responding to comments, tracking follow-ups, and coordinating with your team can easily become disorganized and time-consuming. So what’s a busy social media manager to do? Check out 10 ways Agorapulse’s LinkedIn inbox can save you time and help you stay organized. 1.

LinkedIn 116
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Have Instagram Influencers Ruined Travel For An Entire Generation?

Forbes Social Media

Influencer does not necesserily mean influential. The word influencer has become one of the most toxic words on the internet. Audiences no longer resonate with with people who seemingly make a living from selling products to their followers, products they get for free and would likely not buy.

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5 Examples of How AI Chatbots Can Boost Your Marketing Power

Social Media Strategies Summit

Although the idea of chatbots has been around for quite some time (see: A Visual History of Chatbots ), it has only been over the past several years that they have really come into the mainstream. Businesses like Pizza Hut, Sephora, Starbucks, and many others have used chatbots to streamline their customer service, reinforce brand awareness and personalize the customer experience.

Examples 185
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21 Advanced ChatGPT Prompts To Take Your Social Media to the Next Level

Upgrade your social media game with our in-depth playbook: "21 advanced ChatGPT prompts for social media managers". These powerful prompts are tailored to supercharge your content creation, strategy development, and results analysis. Say goodbye to writer's block and hello to endless creativity as you effortlessly generate engaging posts, come up with original strategies, and optimize your social media performance - all in a fraction of the time.

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Firebelly Marketing’s Favorite Social Media Accounts

Firebelly

It may come as no surprise that the team at Firebelly Marketing loves social media! We eat, sleep and breathe social media. We love using social media for business and pleasure. Here are our team’s favorite social media accounts we are following currently. Duncan Alney Instagram @thedailyjames: LouAnne is a visionary in the urban wildlife […].

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The Value of Coworking Spaces for Remote Workers

The Realtime Report

The Value of Coworking Spaces for Remote Workers. Do you have a remote job for your company that allows you to avoid strict schedules and long commutes? Are there too many distractions at home that get in the way of your tasks? If so, then it may be time to consider bringing your work to a coworking space in your area. With this setting, you can avoid both of these problems and enjoy the best that working remotely and in an office have to offer.

Energy 173

More Trending

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Add a Poll to Facebook Video Ads and Posts

Jon Loomer

Facebook marketers are always looking for ways to create content that people actually want to engage with. Facebook video polls could be a great solution. Let’s take a closer look at an example of a Facebook video poll and how you can set one up yourself… Example of a Video Poll. Here’s an example of a video post that I created on my page that includes a poll within it (click the link to engage with the poll yourself — polls don’t appear in embeds).

Video 167
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3 Facebook Trends to Consider in 2020 Planning

Ignite Social Media

With initial 2020 marketing planning discussions in motion, it’s important to look at industry trends that may impact your social media marketing strategies and tactics. Given Facebook is still a priority channel for many brands, we wanted to share 3 main trends we’re seeing that could have a big impact on social media strategies for next year. 1. More Focus on Multiple Placements & Automatic Buying.

Trends 146
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US Govt. Social Media Keyword Watch List: Don’t Use These Words on Social Media Posts

Bill Hartzer

A list of keywords that the United States Department of Homeland Security (DHS) uses to watch all social media accounts has been revealed. If you use one of these keywords on one of your social media posts, there is a chance that it may cause the DHS to start monitoring your social media accounts. If you want to stay off of a government watch list, I suggest that you don’t use any of these keywords on your social media posts.

Chemicals 142
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Executive Bylines: 5 Tips for Working with a Ghostwriter

Meltwater

As an executive, it's important to distribute more content across all channels. By sharing your thought leadership on LinkedIn and other social media, your company website/blog, or through bylines on… Read More >>>.

Tips 137
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Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

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How to Improve Your Business’ Physical Security

The Realtime Report

How to Improve Your Business’ Physical Security. It’s in the digital age and we have paid more attention to ensuring data privacy is upheld and that no data security breaches occur. Even as more people give digital security a major focus, you shouldn’t neglect your physical security. Yes, you may have put in the necessary firewalls in the online aspect but how secure are your physical walls and everything in your business premises, your employees and physical assets?

How To 165
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4 Tools to Help Personalize Your Marketing, and Increase Your Sales

Social Media Today

Marketing personalization generates more sales, drives impulse shopping, and builds customer loyalty. Here are some tips and tools to help you maximize your marketing personalization efforts.

Tools 165
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How to Create Custom Metrics in Facebook Ads Reporting

Jon Loomer

Facebook Ads Manager and Ads Reporting have seemingly every metric possible. But sometimes, there’s a custom metric that isn’t there. What do you do? If you’re like most advertisers, you export your stats into a spreadsheet, create a new column, and use formulas to generate this new metric. Thanks to an update to Ads Reporting, this is no longer required.

Metrics 165
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What You Should Put in Your Brand’s About-Bio Section

Ignite Social Media

If there’s anything in this world we’ve always known to be true, it’s that first impressions are everything. It holds up for job interviews, first dates, trying a new restaurant, and nowadays, a brand’s social media page. When a consumer visits your social media profile, they’re hoping to find out all the information they need to make their decision about your business or service.

Instagram 145
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The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

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25 most followed brands on Twitter in 2019

Unmetric

While Barack Obama, Katy Perry, and Justin Beiber run the show as the most-followed people on Twitter, we wanted to know which brands were most followed. Luckily, we have a Twitter analytics tool that tracks, among other things, which brands have the most followers. Twitter, with over 126 million daily active users , has earned its place as one of the top social media networks.

Brands 123
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Why Even Smart Marketers and Communications Pros Get Their Customer Journeys Wrong

Meltwater

Businesses are racing to transform their customer experience (CX), with 80% of organizations expecting to compete mainly based on CX this year. This approach is taking hold in direct response to evolving customer… Read More >>>.

Compete 123
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5 Top Tips for Keeping Your Business Safe Online

The Realtime Report

5 Top Tips for Keeping Your Business Safe Online . Whether you’re a startup company or an established company, doing all that you can to keep your business safe is crucial. With web threats being a constant issue, it’s important that you understand the consequences of external attacks. To help keep your company protected, here are five top tips to take onboard.

Tips 156
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Facebook Begins Hiding Total Like Counts on Facebook Posts in Australia

Social Media Today

After it was spotted in testing earlier this month, Facebook has now confirmed that it will begin a test of hiding total Like counts on posts, starting in Australia.

Facebook 167
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Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

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7 Signs That Your Social Media Influencer Relationship Is in Trouble

agora pulse

Are you seeing these red flags in your relationship with a social media influencer? It may be time to get some relationship help (or to say goodbye). Marketing trends are constantly changing. Among them, influencer marketing continues to grow and has had some massive successes. But there have also been failures. Customers are becoming increasingly tired of #ad after #ad, and it’s not easy to find a strategy that works.

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How to Use and Create Instagram AR Filters

Ignite Social Media

If you’ve been working in social media over the past few years, this will come as no surprise to you. Facebook-owned Instagram is “borrowing” yet another feature from Snapchat: the AR filter. Now anyone is able to create their own Instagram AR filter … for free and without needing any working knowledge of AR. Users need to download Spark AR Studio to get started.

Instagram 134
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Last month on social: Spider-Man, blues, and dogs

Unmetric

Social media is always abuzz with something or the other and last month was no exception. August was a month of back to school blues, remorse over Spider-Man leaving the MCU and adorable images of doggos taking over our social feed. Never ones to let such talking points go buy, savvy brands jumped in with their banter and even went the extra mile to put their own spin on those trends.

Curation 110
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How Data Can Inform Your Marketing Campaigns: The Lion King Case Study

Meltwater

The global data collected and reported above were obtained within Nov 2018 and Jul 2019 through Meltwater’s Media Intelligence tool.Movie remakes are always a tricky business. The cinematic brilliance that… Read More >>>.

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How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

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Four Public Relations Tips for Business

The Realtime Report

Four Public Relations Tips for Business. Are you an energy company that has seen a dip in customers as of late, or perhaps you’re a business in the midst of trying to grow your customer base and are having a hard time doing so? While there are many factors that contribute to customer growth and retention, a robust public relations team that is making use of offline and online marketing practices is an absolute must.

Tips 155
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Facebook Looks to Get Ahead of User Concerns with Update on Location Settings

Social Media Today

With new Android and iOS updates providing prompts to users about apps using location data in the background, Facebook has published a new explainer to alleviate potential concerns.

Facebook 160
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7 Signs That Your Social Media Influencer Relationship Is in Trouble

agora pulse

Marketing trends are constantly changing. Among them, influencer marketing continues to grow and has had some massive successes. But there have also been failures. Customers are becoming increasingly tired of #ad after #ad, and it’s not easy to find a strategy that works. As the director of Contentworks Agency , I’m often being asked to facilitate influencer relationships.

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3 Things You Need to Know Before the Facebook Campaign Budget Optimization Migration

Ignite Social Media

Facebook is giving time back to media buyers by migrating all ad accounts to Campaign Budget Optimization (CBO) starting early next year. That’s when media budget will be set at the campaign level instead of the ad set level. For those not familiar with CBO, this setting, which is currently optional, automates campaign optimization by letting the system allocate more funds to top-performing ad sets to get you the most results possible.

Campaign 133
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8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.

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YouTube Security Warning For 23 Million Creators As ‘Massive’ Hack Attack Confirmed

Forbes Social Media

Investigation confirms a "massive wave" of YouTube account takeovers as cybercriminals hit with a coordinated attack that bypassed 2FA protection. Here's what you need to know.

YouTube 111
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What Does a Like-Less Instagram Mean For Influencer Marketing?

Meltwater

Influencer marketing is a powerful tool for aesthetically focused lifestyle, retail and travel brands in particular – as well as marketers who want to reach engaged audiences through the power… Read More >>>.

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What Are Osha Training Requirements? A Complete Guide on What You Should Know

The Realtime Report

What Are Osha Training Requirements? A Complete Guide on What You Should Know. Every year, 4.6 million workplace injuries occur. That breaks down to 12,600 injuries per day and one injury every seven seconds. Workplace injuries aren’t always avoidable. However, business owners can see a significant reduction in the number of injuries that take place on their watch by making proper safety training a priority.

Training 131
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5 Keys to Building a Strong Brand Reputation in Search

Social Media Today

Brand reputation is a key element of an effective digital marketing approach - here are some key tips to help you manage your business' perception online.

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How to Find the Right Instagram Influencers for Your Brand

agora pulse

Partnering with social media influencers can help you grow your brand and build a community of engaged fans. But what’s the right way to find Instagram influencers for your business or clients? And how can you transform those initial connections into real relationships? Let’s look at effective ways to connect with Instagram influencers and strategies for forging successful partnerships on social media.