Social listening metrics & KPIs: What (and how) to track
Awario
OCTOBER 3, 2022
Can you use social listening metrics for the evaluation of your business performance? Yes! Here is how social listening metrics can be matched to vital business KPIs.
Sat.Oct 01, 2022 - Fri.Oct 07, 2022
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15 of the Best Free Content Calendar Templates
Social Media Strategies Summit
OCTOBER 7, 2022
Social media marketing is tough. There are plenty of roadblocks that could stop you from delivering the results you want to see. The seemingly simple processes of planning and posting content are the biggest challenges. Indeed, one in eight social media marketers at small businesses say they struggle to post content consistently, while one in nine find it hard to create the content they need.
Facebook Advantage Custom Audiences: What You Need to Know
Jon Loomer
OCTOBER 4, 2022
Facebook is rolling out Advantage Custom Audiences to advertisers, which will potentially expand your targeting when a custom audience is selected. Wait… This isn’t new, right? Oh, it is? You’d be forgiven if this sounds like something that’s already been around for a while. A couple of similar audience expansion features have been rolled out to the Advantage product line during the past year.
5 Things Every Blogger Should Have on Their Laptop for Security
SocMed Sean
OCTOBER 4, 2022
Have you been wondering if your laptop is secure enough? It may not be. Bloggers need to take great measures to protect their data and their devices to ensure they can continue to work remotely with a sense of security. Read on for tips that will help you better understand solid laptop security and what kind of software you can get to help, including virus protection and malware detection for your computer.
21 Advanced ChatGPT Prompts To Take Your Social Media to the Next Level
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Upgrade your social media game with our in-depth playbook: "21 advanced ChatGPT prompts for social media managers". These powerful prompts are tailored to supercharge your content creation, strategy development, and results analysis. Say goodbye to writer's block and hello to endless creativity as you effortlessly generate engaging posts, come up with original strategies, and optimize your social media performance - all in a fraction of the time.
5 Tips to Help Maximize Your Instagram Presence This Holiday Season
Social Media Today
OCTOBER 6, 2022
Some key pointers to help get your Instagram marketing approach on the right track.
Khoros as a Social Media Management Tool: Our Honest Review
Ignite Social Media
OCTOBER 6, 2022
Are you looking for a social media management tool to help you with your online marketing? If so, you may have come across Khoros. In this article, we’ll take an honest look at Khoros and give you our thoughts on whether or not it’s worth using for your business. Stuck in deciding whether to use Khoros? Continue reading to know more! Let’s Check Out Khoros as a Social Media Management Tool .
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Why Salespeople’s LinkedIn Profiles Don’t Sell
WebInKnow
OCTOBER 5, 2022
When a customer begins the buying journey for a complex sale, he or she usually wants to learn about their sales representative. This is true of both big-ticket consumer purchases as well as B2B products and services.
3 Tips on How to Maximize Twitter Video for Marketing
Social Media Today
OCTOBER 7, 2022
Twitter has provided some new tips to help marketers maximize their tweeted video efforts.
How to create a social media viral video
Sprout Social
OCTOBER 6, 2022
If you’re a social media marketer, chances are you’ve been asked, “but how do we go viral?” at least once. Most marketers undoubtedly want the audience growth and attention that comes from achieving a social media viral video. In fact, it’s the dream of many social media managers. But they also know that there’s no one formula to attracting viral success.
#504: Understanding and Using Stocks to Support Your Entrepreneurial Journey with Teri Ijeoma
Amy Porterfield
OCTOBER 6, 2022
How having extra cash on hand can fast-track your business growth What would you do if you made an extra few thousand dollars a month? Maybe you’d invest into your business, or use it to ease financial burdens so you can pour your heart into creating and promoting your digital course. Or heck, maybe you’d […]. The post #504: Understanding and Using Stocks to Support Your Entrepreneurial Journey with Teri Ijeoma appeared first on Amy Porterfield | Online Marketing Expert.
Social Media Automation 101
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A beginner's guide to social media automation tools and getting automation right.
Making Social Engagement Data Work for You: How to Nurture Leads Effectively
Oktopost
OCTOBER 5, 2022
Listen to the podcast: Or catch us on Apple Podcasts , Spotify , or YouTube. Want to hear more from renowned B2B marketing leaders? Catch all episodes here. Episode Summary. At its core, lead nurturing is rooted in data. The more data you have on leads, the better you can craft engaging content and messaging. But it’s not enough to base your conversations on your audience’s website and email activity only – what about social media?
How Wawa gained 2.6M social media followers
Social Media Today
OCTOBER 6, 2022
The c-store chain has had success with scrappy, lighthearted content and a few well-timed campaigns, the head of its social team said at the NACS Show.
Surprising Brands that are still Using Twitter
Ignite Social Media
OCTOBER 5, 2022
In a world where social media platforms are constantly changing and evolving, it’s easy to forget about the classics. Twitter (like Ignite) has been around for over 15 years now, and while it may not be as trendy as it once was, it’s still holding steady— and definitely not going anywhere. At least for us at Ignite Social Media , we can say Twitter has been remarkably steady over the last few years.
How to use LinkedIn creator mode effectively
Sprout Social
OCTOBER 4, 2022
If you’re looking to step up your content marketing and reach on LinkedIn, then creator mode may be the solution you’re looking for. Simply put, this relatively new feature from LinkedIn gives individuals a boosted platform to share their content. So if you’re looking for ways to improve your LinkedIn marketing strategy , read on to learn how to use LinkedIn creator mode for your brand.
The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media
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Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.
Top Benefits of Sales Automation Tools
The Realtime Report
OCTOBER 7, 2022
Top Benefits of Sales Automation Tools. The sales process can be demanding as your daily routine includes attending meetings, making phone calls, and answering constant text messages. The process becomes more tiresome as you increase the number of prospects. At this point, it would be best to invest in sales automation tools that streamline the process and avoid repetitive tasks.
Snapchat Says that Even Basic AR Executions Can Drive Audience Response
Social Media Today
OCTOBER 3, 2022
Snapchat's latest research report looks at consumer response to simple versus complex AR executions.
Social Pros—Tips to Protect Your Mental Health (From a Neuroscientist)
Hootsuite
OCTOBER 4, 2022
It’s no secret that too much social media takes a huge psychological toll. And for social media professionals who are on it practically 24/7, this toll becomes exponential. That’s why it’s so important to take care of your mental health. In this blog, we’ll break down the different ways overwork and overexposure to social media can affect your brain.
Halloween hashtags to kickoff spooky season
Sprout Social
OCTOBER 5, 2022
Autumn leaves are falling. Pumpkin spice lattes are brewing. Scary movies are playing. The magic of spooky season is in the air and it’s time for your brand to get in on the fun. In this article, we will unearth trending Halloween 2022 hashtags and how your brand can create a creepy campaign to bolster your larger social media strategy. Keep reading (if you dare).
Social Media Marketing GPS
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SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.
Which Types Of Credit Are Right For Your Business?
The Realtime Report
OCTOBER 5, 2022
Which Types Of Credit Are. Right For Your Business? Most people don’t have the personal funds to bootstrap a business. It costs money to set it up and make it successful. Therefore, they need to find investors or look to borrow money in the form of credit. Credit makes the business world go round. If everyone had to save up cash and pay upfront for every expense, businesses would quickly grind to a halt.
Instagram Expands Test of Multiple Links in User Bios
Social Media Today
OCTOBER 4, 2022
The option would provide more capacity to drive traffic from your IG presence.
Facebook And Instagram Are Full Of Violent Erotica Ads From ByteDance- And Tencent-Backed Apps
Forbes Social Media
OCTOBER 1, 2022
Some of the ads include descriptions of sexual violence, paired with images of battered women and photos of male fitness influencers, which were used without permission.
Fall seasonal marketing: A guide to the (other) most wonderful time of the year
Sprout Social
OCTOBER 1, 2022
It’s finally fall–time for pumpkins, apples, hayrides and Halloween. But the first day of fall is more than an excuse to break out your cardigan collection. It’s an opportunity to leverage seasonal marketing to connect with your audiences. Bringing a little autumn coziness into your marketing strategy is a great way to keep your content fresh and engaging.
How to Be Social: A Social Media Manifesto
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Learn the 10 worst social media marketing mistakes and how to avoid them.
TikTok Business vs. Personal Accounts: How To Choose
Hootsuite
OCTOBER 3, 2022
It’s time: You’re ready to stop lurking and start actually using TikTok to grow your business. But how do you decide between a TikTok business vs. personal account? It may sound straightforward, but actually, there are benefits to both account types. We’re taking a closer look at TikTok’s business and creator accounts to help you choose the right one for your needs.
How Gen Z Breaks Marketing’s Cultural Mold
Social Media Today
OCTOBER 7, 2022
In new research, Horizon Media found the group no longer believes in mainstream pop culture, pushing marketers in a new direction.
Khoros as a Social Media Management Tool: Our Honest Review
Ignite Social Media
OCTOBER 6, 2022
Are you looking for a social media management tool to help you with your online marketing? If so, you may have come across Khoros. In this article, we’ll take an honest look at Khoros and give you our thoughts on whether or not it’s worth using for your business. Stuck in deciding whether to use Khoros? Continue reading to know more! Let’s Check Out Khoros as a Social Media Management Tool .
How to do news and media monitoring: the complete guide
Awario
OCTOBER 3, 2022
In this article, we explain how to monitor the news and media outlets with Awario. We go through reputation management, PR activities, and audience analysis and give tips to boost your PR strategy.
8 Stupid Simple Social Media Tricks to Boost SEO
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Discover just how easy it is to boost SEO with social media.
What is Sales Automation: A Guide to Boosting Your Revenue
Hootsuite
OCTOBER 5, 2022
If you’re not using sales automation software yet, you’re wasting valuable time and money. Imagine a tireless fleet of employees taking care of all the mundane, repetitive tasks that keep your business running. Meanwhile, your other team members are focusing on important projects, like closing sales. Working together, these teams ensure your business operations are coordinated and effective.
TikTok’s Taking a New Approach to Promoting its Live Stream Shopping Tools in the US
Social Media Today
OCTOBER 3, 2022
After failing to gain significant traction with its live shopping tools in Europe, TikTok's trying a new approach.
Good work: Building careers that make an impact
Sprout Social
OCTOBER 5, 2022
If you’re a business leader, you’re probably thinking about the emergence of quiet quitting, or doing the bare minimum at work. It’s impossible–and inadvisable–not to. Only 32% of workers report being engaged at work, with the rest ambivalent, or worse, actively disengaged like 18% of workers. At this point, there’s no disputing that the pandemic irrevocably changed the way we work.
Ukraine Uses Social Media To Share Images From The Frontlines While Russia Offers Rallies
Forbes Social Media
OCTOBER 1, 2022
Social media has become an extremely effective propaganda tool for the spread of information - but also misinformation and even disinformation.
Can You Edit a Tweet? Yes, Kind Of.
Hootsuite
OCTOBER 4, 2022
Not being able to edit a Tweet might not seem like a big deal, but it is. If you’ve ever used Twitter, you know exactly what I mean. . And even if you haven’t ever used Twitter, let me remind you of this: But now the days of typo-fueled media chaos are over with the addition of Twitter’s most anticipated feature: Edit Tweet! Well, kind of. Bonus: Download the free 30-day plan to grow your Twitter following fast, a daily workbook that will help you establish a Twitter marketing routine and
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