Social Media Strategies Summit
MARCH 16, 2023
In just over a decade, Instagram has transformed from a convenient way to share pictures of your lunch to a staple of many brands’ social media marketing strategies. That’s largely down to its reach and engagement. According to Pew Research Center , four in ten Americans are on Instagram. About three-fifths use the platform at least once a day, while almost half do so several times a day.
Jon Loomer
MARCH 13, 2023
A rumor took hold of many Meta advertisers for the past several years. The claim was that you can’t use the words “you” or “your” in your Facebook ads copy without risk of rejection — or worse. This theory never made sense to me. I use the words “you” and “your” routinely in my ad copy without any concern or repercussion.
Audiense
MARCH 14, 2023
Audiense is proud to announce a new partnership with Kantar - as part of their new iLab open innovation ecosystem - alongside institutions and brands such as Coca-Cola, Twitter, Saïd Business School and Oxford University.
Social Media Today
MARCH 14, 2023
The new feed of scientific content aims to highlight the educational potential of the app.
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Upgrade your social media game with our in-depth playbook: "21 advanced ChatGPT prompts for social media managers". These powerful prompts are tailored to supercharge your content creation, strategy development, and results analysis. Say goodbye to writer's block and hello to endless creativity as you effortlessly generate engaging posts, come up with original strategies, and optimize your social media performance - all in a fraction of the time.
Hootsuite
MARCH 16, 2023
Remember Bing Ads? Well, they go by Microsoft Ads now and they definitely shouldn’t be an afterthought. While Google remains king of search with the vast majority of the market share (it’s become a verb, after all), Microsoft Ads are in second place. Savvy digital marketers can (and should) learn how to leverage the power of Microsoft Ads and understand exactly how to advertise on Bing.
Jon Loomer
MARCH 15, 2023
Yeah, it’s one of those posts. I get that this is a vanity metric. By itself, it doesn’t mean much. But it’s a reflection of hard work. So, allow me to explain what I did to grow from nothing to 10,000 TikTok followers in a reasonably short period of time. (NOTE: All while not selling my soul or worrying about trends). I hit 10,000 TikTok followers today.
Social Media Informer brings together the best content for social media professionals from the widest variety of industry thought leaders.
Social Media Today
MARCH 14, 2023
A new wave of generative AI tools is coming - and you’ll soon be using them in your day-to-day life.
Forbes Social Media
MARCH 16, 2023
Months before the U.S. government demanded ByteDance divest from TikTok, the Department Of Justice’s Criminal Division subpoenaed the app’s Chinese parent company, according to a source.
Oktopost
MARCH 16, 2023
Listen to the podcast: Or catch us on Apple Podcasts , Spotify , or YouTube. Want to hear more from renowned B2B marketing leaders? Catch all episodes here. Episode Summary B2B video marketing has evolved significantly over the last few years, driven by changes in technology, consumer behavior, and industry trends. With the rise of social media and the need for quick video content, B2B companies are now more likely to use video as part of their strategy, thanks to the proven effectiveness of vid
Amy Porterfield
MARCH 16, 2023
Listen on… Learn to communicate in a way that converts with one of the top virtual selling experts I’ll be honest – I don’t think selling, or pitching, comes easily to anyone. Even if you’re a super confident and likable person, communicating in a way that converts is a skill that most people […] The post #554: Proven Webinar Selling Strategies That Aren’t Sleazy Or Pushy with Colin Boyd appeared first on Amy Porterfield | Online Marketing Expert.
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A beginner's guide to social media automation tools and getting automation right.
Social Media Today
MARCH 13, 2023
More discussions are shifting to DMs, which could have impacts on your marketing plan.
The Realtime Report
MARCH 16, 2023
MT5 Trading Platform: What You Need to Know Launched in 2010 by MetaQuotes Software Corp., MT5, or MetaTrader 5, is a multi-asset online trading platform boasting enhanced real-time charting capabilities and a wide range of additional functionalities. Also, unlike MT4 (MQL4), the MT5 trading platform uses MQL5, a brand new programming language. MT5’s platform offers a number of benefits that can benefit the activity of both seasoned and rookie market participants.
Oktopost
MARCH 13, 2023
Stephanie Melgoza goes Behind the Post to reveal her data driver social media strategy. Listen to the Podcast: Or subscribe on Spotify , Apple Podcasts , or YouTube Episode Summary The strongest strategies are those that are data-driven. But what does that look like in the B2B social media industry, and what role does social play in the B2B buyer journey?
Amy Porterfield
MARCH 14, 2023
Listen on… According to Harvard Business Review, there are toxic effects of branding your workplace a “family” Have you ever worked for a company and part of the internal culture was for team members to call each other ‘family?’ I know I have – and until very recently, I never really put a […] The post #553: Is Calling Your Team Your “Family” Harming Your Company?
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Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.
Social Media Today
MARCH 15, 2023
Snapchat's content guidelines provide valuable perspective on what it will and won't distribute in the app.
Hootsuite
MARCH 16, 2023
Social SEO is a hot topic at the moment; Instagram alt text may be trending even harder than ChatGPT. And while there’s a ton of content explaining theoretical best practices, there aren’t a lot of blogs that show someone actually testing it out. Here at Hootsuite, we pride ourselves on practicing what the thought-leaders preach, showing instead of telling, and getting our dainty, digital hands in the theoretical mud.
Keyhole.co
MARCH 16, 2023
More than listening to what customers are saying about your brand or industry in the social sphere, this one question is important: What do you do with what your customers and prospects say on social media? Hearing what customers say on social media is one thing, but understanding how to use their conversations to your brand’s advantage is another. 500 million tweets are sent every day.
Forbes Social Media
MARCH 17, 2023
Twitter and Facebook have become echo chambers for espousing political views – and where there is all too often an absence of civility for those with differing opinions
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SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.
Social Media Today
MARCH 16, 2023
The new probe will provide the FTC with more insight into how each platform is dealing with fraudsters.
Hootsuite
MARCH 15, 2023
Facebook analytics are like a magic truth serum: an instant shortcut to insight on the world’s most popular social media platform. Even while some things about Facebook remain a mystery — for instance, why does your seventh-grade boyfriend leave a ‘Happy Arbor Day’ message on your wall every year? — social media managers all over the world can count on the soothing clarity of Facebook analytics.
Audiense
MARCH 16, 2023
Social media is the perfect platform for connecting with customers and building familiarity with your brand. 52% of online discovery happens in public social feeds, and 93% of Twitter community members are open to brands getting involved in conversations.
Forbes Social Media
MARCH 15, 2023
The track, which is currently the #4 music video on YouTube, has also been seen more than 303 million times since it debuted just two months ago.
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Learn the 10 worst social media marketing mistakes and how to avoid them.
Social Media Today
MARCH 16, 2023
The partnership will add to Pinterest's expanding catalog of exclusive video content.
Hootsuite
MARCH 15, 2023
LinkedIn automation is a topic of some debate in social marketing spheres. Are LinkedIn automation tools allowed? Or will they get your account restricted, or even see you banned from the platform? The short answer is, it depends. Many tools that automate activity on LinkedIn are specifically prohibited. But LinkedIn also works with approved marketing partners to help recruiters, marketers, and advertisers automate some of their tasks on the platform, from finding candidates to managing ad campa
Audiense
MARCH 16, 2023
Social media is the perfect platform for connecting with customers and building familiarity with your brand. 52% of online discovery happens in public social feeds, and 93% of Twitter community members are open to brands getting involved in conversations.
Oktopost
MARCH 14, 2023
Employee advocacy programs have become increasingly popular in recent years. As companies look for new ways to promote their brand and increase their social media engagement, advocacy programs are an attractive and effective solution. However, as the number of advocates grows, managing and scaling these programs can become increasingly difficult, as well as creating content that resonates with everyone.
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Discover just how easy it is to boost SEO with social media.
Social Media Today
MARCH 12, 2023
As it continues to seek ways to bring in more money, Twitter runs the risk of losing out.
Hootsuite
MARCH 14, 2023
Home cinematographers of the past had it so easy. Sure, they may not have had all the fun filters and editing tools that live in our phones today, but distribution back in the day was a no-brainer. Shoot some footage of your toddler driving his PowerWheel car into the hedge, then show the VHS to whoever dared walk past your television set — targeted marketing in its purest form.
Audiense
MARCH 14, 2023
Audiense is proud to announce a new partnership with Kantar - as part of their new iLab open innovation ecosystem - alongside institutions and brands such as Coca-Cola, Twitter, Saïd Business School and Oxford University.
Forbes Social Media
MARCH 12, 2023
TikTok has released its new Bold Glamour filter that can remodel your face in an unreal way that looks very real. And it's already garnered real interest.
Social Media Today
MARCH 14, 2023
LinkedIn’s looking to provide new opportunities for podcast talent, while also expanding its own Podcast Network.
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