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#SproutChat Calendar: Upcoming Topics for January 2017

Sprout Social

January 4, 2017: Maintaining a Social Media CRM. Sprout Product Focus: Social CRM. Organizing and keeping track of community members across social networks can be incredibly overwhelming. This week’s #SproutChat will focus on Sprout Social’s CRM features. New Year, new trends!

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10 Words And Phrases Social Media Pros Should Help Their Clients Understand

SocMed Sean

5) Social CRMCRM is social…we don’t need to add “social” to the front of every term to make it sound cool and new. I wrote a full article on why the phrase social CRM is just stupid. The tool can do 70% of the work, the analyst needs to do the other 30%.

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Social Media Reading April 30 2010

Proactive Report

Three Use Cases for Social CRM. Alhtough this article is titled “for social CRM&# , the ideas apply equally to PR. Twitter: More a News Medium Than Social Network. Their mathematical analysis shows how people share information differently on Twitter than they do on other networking sites.

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The Rise of #SocialSelling

Koka Sexton

As a geek, I welcomed the idea that I could find a way to blend tech into my sales efforts and the first and easiest way was to leverage social media. Social networks open up an entirely new game for you to play and it’s a very profitable one. Another article asks Should your business invest in social CRM tools ?

B2B 92
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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

The debate on Social CRM (sCRM) could easily become a distraction. As marketers, we need to reach our customers where they are and social media’s potential in that regard is unquestionable. Look here for some clues [link] Do your homework – start here [link] – social CRM is not Advertising 1.0

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UNcanny Insights From UnMarketing | Book Reviews | Social Media.

Convince & Convert

Here’s what makes UnMarketing an unusual, yet worthy use of your marketing education time: UNpretentious Unlike so many marketing books, Stratten doesn’t overcomplicate the subject matter. His value as an educator and coach and the spotlight he’s shining on the video creation business is lifting all boats, not just his own.

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Dear Facebook Friends, You're Doing it Wrong

Techipedia: Tamar Weinberg

and its restricted access, people had no need to use any other names on the Mark Zuckerberg-created social network. It’s how social networks are intended to be used. Besides, what if there was no online platform to network? Companies are clearly clueless, but once educated, they refuse to conform.

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