Sprout Social

MARCH 19, 2024

Advantages of using AI for generating data insights AI analytics offers many advantages, such as seeing hidden trends in large data sets, forecasting future market behaviors, analyzing customer sentiment, making decisions faster and creating personalized experiences.

Sentiment 134

Sentiment Banking Patterns Hotels 134

Social Media Strategies Summit

FEBRUARY 12, 2025

8 Examples of Color Psychology First, the bad news: Given that there are a lot of variables at play here, its impossible to give universal advice about exactly which colors to use in different social media marketing scenarios. A color that means something to one group of consumers may have totally different connotations for another audience.

Journal 149

Journal Social Media Instagram Campaign 149

Mindjumpers

AUGUST 9, 2012

The service industry is a good example of both good community management (= brand loyalty) and the opposite. Airline companies and telephone companies are especially targets of a constant, daily stream of negative comments: In the two examples above, the brands found support in brand ambassadors.

Social Media 235

Social Media Loyalty Airlines Marketing 235

Webbiquity SMM

JUNE 14, 2011

For example, gaskets are boring. When evaluating 2D barcode readers (mobile apps), look for support for multiple barcode types as well as autoscan capability. Don’t just send them to your mobile site home page. tracking a shipment) or send to a (low resolution) video, for example. Don’t be boring!

B2B 174

B2B Sentiment SEO Klout 174

Buzz Marketing for Technology

DECEMBER 15, 2009

Mobile Marketing – Frankly I think Social Media is just a warm up for Mobile Marketing. Years ago we talked about how we didn’t want Mobile ads popping up just as you walked in front of Starbucks for example. There is a huge opportunity here that some company needs to fill fast. Mark it down people ;-).

Marketing 157

Marketing Adwords Mobile Social Graph 157

Harp Interactive

OCTOBER 9, 2009

Build sentiment measurements, and listen to the larger web for how people are talking about your customer. Example: what Jeremiah Owyang did for Hitachi Data Systems. Turn your blog into a mobile blog site with Mofuse. Check out Twitter as a way to show a company’s personality. Don’t fabricate this). Improve customer retention?

Social Media 232

Social Media Press Release Marketing Widget 232

Sprout Social

SEPTEMBER 11, 2023

NLP powers AI tools through topic clustering and sentiment analysis , enabling marketers to extract brand insights from social listening, reviews, surveys and other customer data for strategic decision-making. Plus, see examples of how brands use NLP to optimize their social data to improve audience engagement and customer experience.

Process 137

Process Sentiment Analysis Applications 137

Webbiquity SMM

APRIL 9, 2012

It works on desktops, laptops, and mobile devices. On mobile devices Hotspot Shield enables data compression, increasing the amount of data a user has under their mobile data plan and thus saving users money on mobile data. Hotspot Shield also protects users from over 3 million malware threats, phishing sites, and spam.

Review 203

Review Tools Social Media Klout 203

Sprout Social

JUNE 26, 2023

AI customer experience is the use of AI technologies like natural language processing (NLP), text analysis and sentiment analysis to delight customers wherever and however they interact with your brand. An example of this is how Spotify uses machine learning to improve content recommendations. What is AI-driven customer experience?

Sentiment 128

Sentiment Analysis Patterns Price 128

Sprout Social

MARCH 27, 2024

Plus, see the top five review management software to manage reviews for business intelligence and explore examples of how brands have used review management to their advantage. For example, multiple reviews mention long wait times at the Japanese restaurant Gyubee, but customers still gave 4-star ratings due to the exceptional food quality.

Review 120

Review Brands Sentiment Reputation 120

Sprout Social

SEPTEMBER 10, 2020

For example, a UX audit could help you uncover customer bottlenecks or drop-off points. Below we’ve highlighted eight examples of marketing UX and strategies for creating better experiences across your digital presence. Take microcopy, for example. 8 ways brands and marketers can level up their UX.

Tips 145

Tips Sentiment Marketing Real Estate 145

Hootsuite

SEPTEMBER 14, 2023

For example, marketers looking to leverage social data intelligence might track Instagram, Facebook, and Twitter conversations to measure sentiment around their brand or products. Data can range from demographic information, such as age and gender, to user behavior, sentiment analysis, trends, and more.

Social Media 124

Social Media Sentiment HootSuite Analysis 124

Sprout Social

JUNE 7, 2023

In this guide, you’ll learn how to build an exceptional brand experience with a step-by-step brand strategy framework that adapts to your customers’ needs, plus social listening examples that show how sentiment mining drives ongoing customer growth and retention. What is brand experience?

Brands 140

Brands Sentiment How To Analysis 140

Sprout Social

FEBRUARY 7, 2024

For example, a healthy food brand might identify a rising interest in keto diets and find that none of its competitors are offering keto products. For example, you could quickly gather information about new competitor products like features, pricing and initial customer reactions. And there’s more.

Tools 129

Tools Sentiment Marketing Reputation 129

Convince & Convert

AUGUST 29, 2024

A simple example of this is that your videos appear not only on the platform itself but also pop up in relevant Google search results. Multiply Your Brand’s Reach As a Google-owned platform, YouTube offers a unique advantage: seamless integration with the wider Google ecosystem.

YouTube 140

YouTube B2B Reputation Video 140

Pam Moore

JULY 29, 2024

The image I used in this article created by OpenAI's ChatGPT is a perfect example of “perfection is the enemy of good.” Use the Right Tools and Technology : Invest in tools that help measure engagement, conversion, sentiment, and ROI. Community and Sentiment: 38. Mobile Optimization: 40. Get help if needed.

Team 133

Team Social Media Brands Tips 133

Buffer Social

AUGUST 29, 2022

If you have the Buffer mobile app, you can also schedule stories and Buffer will send you a push notification when it’s time to add to your story, so that you can finish the post in Instagram. For example, you might want to share to TikTok once a week, but to Twitter at specific times each day. Google Drive.

Features 122

Features Sentiment Analytics Statistics 122

Sprout Social

APRIL 29, 2024

They also help businesses curb potential PR risks with timely alerts for spikes in message volume or negative sentiment that could spiral into a bigger issue if not handled promptly. For example, smaller companies or individuals may prefer to work with an agency that can handle this work for them.

Reputation 130

Reputation Brands Sentiment Survey 130

Sprout Social

JANUARY 18, 2022

While there are a ton of creative ways to use social listening , there are two use cases that can help you refine your strategy: audience insights and brand sentiment. . The team at Indiana University , for example, relied on Sprout’s Social Listening tool to provide the university’s leadership with actionable advice during a campus crisis.

Skills 139

Skills Sentiment Team Press Release 139

Sprout Social

MARCH 15, 2021

Over the last few years, Twitter has continued to refine how trending topics work by adding different layers of context to the way they display on desktop and mobile. For example, if most of the people you follow are in the social media niche you’re more likely to see personalized trends associated with social media.

Trends 142

Trends Twitter How To Hashtag 142

Oktopost

JUNE 4, 2020

In addition, with more and more mobile-addicted millennials joining the workforce, companies need to be prepared for their extensive social media use. Of course, the social media policy also aims to prevent as much as is feasible, negative sentiments that result from actions by employees towards the company. That’s their job.

Policies 146

Policies Social Media Guidelines Sentiment 146

Sprout Social

MAY 15, 2024

Influencer management and employee advocacy, for example, are among the most tedious. Engagement Using sentiment detection so customer care teams can identify high-priority messages. Conducting sentiment analysis to explore customer opinions and optimize positioning and messaging. It doesn’t stop there.

Social Media 143

Social Media Social Media Management Sentiment Collaboration 143

Sprout Social

MAY 16, 2022

How to set up Google’s Business Messages on mobile. 4 Google’s Business Message examples. For example, if you use Sprout Social, you can automate your communication in Google’s Business Messages with chatbots to enhance the customer journey. How to set up Google’s Business Messages on mobile.

Engagement 145

Engagement How To Notification Google 145

Sprout Social

FEBRUARY 8, 2021

For example, a product development department for a shoe manufacturer might want to know which color the next shoe would be. Let’s take a look at one of the example questions: “Why is the steak dish in this restaurant location so unpopular as compared to another location?” you guys asked, and we heard… pretty clearly.

Data 143

Data Survey How To Review 143

Sprout Social

MAY 4, 2021

Over 50% of all internet traffic is from mobile devices , and mobile users have a much higher cart abandonment rate than desktop users. The Facebook Shop tab on the platform’s mobile app features products based on user preferences to encourage organic brand discovery. 3 social commerce examples you can learn from.

Retail 144

Retail Instagram Buy Social Media 144

Kikolani

OCTOBER 29, 2012

Being able to access my documents anywhere through the online, desktop and mobile syncing is incredibly convenient for me. It comes complete with advanced analytics such as sentiment analysis, passion, reach and strength so you can gauge how well your brand is being perceived online. Why you should use it? NutshellMail.

Blogger 159

Blogger Social Media Tools Disqus 159

Sprout Social

JANUARY 29, 2024

Continuous reputation monitoring allows businesses to detect potential issues or negative trends in sentiment early on. An online reputation management strategy powered by routine sentiment analysis can help you make sense of the many factors that contribute to your business’s reputation across the web.

Reputation 132

Reputation Review Sentiment Aggregator 132

Unmetric

MARCH 31, 2016

They were posts from Nissan , Mini Babybel , Bertolli , Windex , LG Mobile , Giorgio Armani Beauty , Arby’s , Rebel’s Market , Little Things.com & US Cellular. And to further validate the assumption, I noticed the numbers when I see it on my mobile, are fully accounted for and the missing numbers are Likes! Love is used 4.6%

Brands 113

Brands Facebook Mobile API 113

Social Media Strategies Summit

SEPTEMBER 3, 2020

The 2000s was the rise of mobile that placed the power of the internet and desktop computers in the palm of your hand. In 2020, building a voice app can be equated to being one of the first brands to build a website in the 1990s or a mobile app in the 2000s. There is A LOT of real estate to be had. The answer is probably KFC.

Real Estate 163

Real Estate Marketing Skills Domain Name 163

Techipedia: Tamar Weinberg

SEPTEMBER 6, 2012

Use data analytics to monitor sharing and customer sentiment. Create novel content or mobile apps, for example. Test the effectiveness of various approaches. Social media marketing is still marketing, and making sure that particular strategies generate a decent ROI and meet business goals is important.

ExpressionEngine 156

ExpressionEngine Compete Hosting Widget 156

agora pulse

JANUARY 3, 2020

80% of Twitter users access the platform on a mobile device. 93% of Twitter video views are on a mobile device. Some examples of brands getting cultural and inclusive marketing right on Twitter: JP Morgan showcased the work of its Service Corps, which deploys top employees across the world to assist with non-profit partners.

Twitter 129

Twitter Tips Influencer Hashtag 129

Webbiquity SMM

FEBRUARY 11, 2016

By applying “social listening,” the term used for activities that track online public conversations, you can see the people’s sentiment about your company, news updates concerning your company, and even identify key influencers in an instant. For example, you can turn it into a game. Horror #6: The Mobile Fiasco.

Marketing 100

Marketing Sentiment Sysomos Campaign 100

Sprout Social

MAY 11, 2023

Keep reading for actionable ways you can use brand safety tools and examples of effective tools that will help you minimize risk on social. Social listening allows you to: Monitor brand sentiment to get ahead of a crisis. What are brand safety tools? Analyze how people respond to your organic posts and paid ads in one place.

Reputation 145

Reputation Tools Brands How To 145

Oktopost

JUNE 9, 2020

Present examples of how it works for other B2B organizations to show that employee advocacy can have a meaningful impact on business objectives. Leading by example is the concept you want to tap into by engaging your senior management. Brand Sentiment. Your C-level executives may not be immediately sold on employee advocacy.

B2B 147

B2B Survey ROI Metrics 147

Hootsuite

MAY 18, 2022

Search for positive brand sentiment Tweets: :) + your company name (or any other term). Search for negative sentiment Tweets: :( + company name. Use your text replacements in the Hootsuite mobile app or on the web while scheduling posts to save a ton of time: Hootsuite keyboard shortcuts for Streams. Send a DM: M.

Social Media Management 108

Social Media Management Social Media HootSuite Sentiment 108

Webbiquity SMM

JANUARY 24, 2012

Kent Lewis packs an incredible amount of useful information into this concise post, which outlines tactics for marketing success, illustrated with real-world examples, for Facebook, Twitter, LinkedIn, Google+, YouTube, SlideShare, Quora and Foursquare. Don’t Let Legal Keep You Out of Social by Social Media Marketing Magazine.

Social Media 190

Social Media Tips ROI Nielsen 190

Sprout Social

MARCH 17, 2020

Sprout’s mobile apps (available on iOS and Android ). Use Sprout’s mobile apps to work on-the-go. Sprout’s mobile apps, available on iOS and Android , have near parity to our web app for all publishing and engagement tools and workflows. . For example, this might include only profiles on a specific platform (e.g.

Features 136

Features Brands Library Team 136