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Social Media Intelligence: What It Is & Why You Need It

Hootsuite

For example, marketers looking to leverage social data intelligence might track Instagram, Facebook, and Twitter conversations to measure sentiment around their brand or products. Data can range from demographic information, such as age and gender, to user behavior, sentiment analysis, trends, and more. New to data analysis?

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The 12 Best Chatbot Examples for Businesses

Hootsuite

This makes them ideal for answering FAQs at any time of the day or night. JennyBot was available on Slush’s website and mobile app. And it served to give their audience what they wanted: timely answers to FAQs. They needed to automate FAQs to better serve their audience. Plus, they’re often a one-time cost commitment.

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Create a Customer Experience Strategy [FREE TEMPLATE]

Hootsuite

Make sure you evaluate their FAQ page and whether or not they use quality chatbots. Your customer journey shows those folks often using their mobile to order groceries early in the week. Send out surveys to crowdsource sentiment on your brand, your customer experience, and products or services.

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GDPR and social media: What marketers need to know

Sprout Social

For example, consider how so much social traffic comes from mobile devices. Twitter’s GDPR FAQ , highlighting the company’s role as controller and processor and how the platform’s Tailored Audience Program is impacted by GDPR. Tighten up your social media security.

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

As mobile browsers become more powerful, Google and its partners decided to do things their own way. I believe the mobile Web will eventually win, and that apps are here as a transitionary measure until we can sort out browsers that are good enough to emulate the Web experience on mobile.”

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How to use AI to deliver better customer service

Sprout Social

AI customer service is the use of AI technologies like machine learning, natural language processing (NLP) and sentiment analysis to provide enhanced, intuitive support to current and future customers. Analyze customer sentiment Customers are spoiled for choice and difficult to hold onto. What is AI customer service?

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Social Media Marketing Tools: The Complete 2022 Guide

Hootsuite

How to conduct a social media sentiment analysis. Learn more about social media automation: Social media automation FAQs. How to create an FAQ chatbot to save time. Post to Instagram from desktop as well as mobile. TikTok marketing tools provide this data on both mobile and desktop. Social media reporting tools.