Amy Porterfield

JUNE 8, 2023

The Top 7 Digital Marketing Updates & Trends To Be Aware Of The State Of The Digital Course Industry & What You Can Expect In The Next Year Holy smokes, things in the digital marketing world are moving fast.

Industry 114

Industry Trends Marketing Course 114

Ignite Social Media

NOVEMBER 27, 2023

Trends come and go in the blink of an eye. As a social media marketer, it can be tempting to jump on every viral trend in hopes of riding that wave of engagement. However, not all trends are created equal when it comes to brand marketing. Ask yourself: Does this trend align with our target audience?

Trends 167

Trends Social Media Brands Meme 167

Social Media Today

JANUARY 5, 2021

These trend tips will help you plan your digital marketing strategy for the year ahead.

Trends 218

Trends Marketing Tips Strategy 218

Convince & Convert

JANUARY 4, 2024

What should you consider before hopping on a social trend? In the world of marketing, it seems as though trendy content is what sells, is what’s important, and is what will make a brand “go viral.” Before you consider hopping on trends for your brand, there’s a few things to consider. #1 There’s an estimated 4.9 Absolutely not.

Trends 148

Trends Brands Airlines Energy 148

Social Media Strategies Summit

APRIL 11, 2024

Combine this with the fact that social media represents the go-to source of pre-purchase information for 44% of Gen Z and 36% of Millennials , and you’ll quickly realize that e-commerce social media marketing is essential for growing your business in 2024. So, how can you use this to improve your social media marketing strategy?

Social Media 234

Social Media Tips Marketing UGC 234

Social Media Today

FEBRUARY 15, 2024

New insights into key trends in mobile gaming, and tips for marketers.

Mobile 105

Mobile Trends Publishing Report 105

Social Media Today

APRIL 19, 2023

The report looks at the latest tech marketing trends, and how decision-makers are being influenced.

Trends 145

Trends LinkedIn Marketing Influencer 145

Oktopost

NOVEMBER 22, 2023

Social media has revolutionized B2B marketing. Now an essential tool for all marketing efforts, it has changed how brands reach their customers, build awareness, and foster connections with their audiences. 60% of US B2B marketers named social media the most effective B2B channel for driving revenue in 2023.

B2B 117

B2B Trends Social Media UGC 117

Proactive Report

OCTOBER 30, 2023

It’s time to start thinking about your 2024 marketing and PR strategies. Now is not the time to pull back on PR and marketing efforts. These PR and marketing trends can help you thrive in 2024. And in the current climate, it’s vital to keep your finger on the pulse of your digital PR and marketing campaigns.

Trends 72

Trends Marketing Wikipedia Survey 72

Social Media Today

JANUARY 12, 2022

Ensure you're maximizing your email marketing opportunities with these trend tips.

Trends 217

Trends Marketing Tips 217

Social Media Today

APRIL 19, 2023

The report looks at the latest tech marketing trends and how decision-makers are being influenced.

Trends 144

Trends LinkedIn Marketing Influencer 144

Social Media Strategies Summit

OCTOBER 13, 2023

But for every high-profile failure, there are countless instances where brands got it exactly right when hopping on social media trends. This article will focus on the second camp, sharing 10 of our favorite examples of brands that used trending subjects to generate social engagement.

Examples 130

Examples Trends Social Media Brands 130

Social Media Today

JANUARY 5, 2021

These seven trends are set to see major focus in digital marketing over the next 12 months.

Trends 218

Trends Marketing 218

Social Media Today

NOVEMBER 14, 2023

Some key notes on key trends from the team at Hootsuite.

Trends 199

Trends HootSuite Report Social Media 199

Social Media Today

MAY 31, 2023

The report looks at the latest SaaS market trends, and how brands can tap into these shifts.

Trends 149

Trends LinkedIn Marketing Report 149

Ignite Social Media

MARCH 4, 2024

You may have seen some buzz around something called “deinfluencing” and wondered what impact this emerging trend could have on influencer marketing strategies. We’ll summarize the trend and key takeaways in this quick article. However, the impact on brands involved in influencer marketing varies widely.

Trends 96

Trends Brands Fashion Influencer 96

SocMed Sean

FEBRUARY 15, 2022

TikTok may be taking over as the social network of choice for digital marketers. While TikTok’s entertainment value is high, it also presents opportunities for marketers in 2022. In particular, TikTok’s popularity with a younger audience than Facebook or Twitter has quickly become fertile ground for marketing campaigns.

Trends 147

Trends Strategy Marketing Authentication 147

Webbiquity SMM

DECEMBER 12, 2018

And this percentage is growing with every passing year, which means digital marketing should be at the forefront of any promotional strategy because it is universal, affordable, and will only grow in importance. Here are five of the most important trends to watch in the coming year (your competitors will!). As of June 2018, 4.2

Trends 166

Trends Marketing Influencer B2B 166

yMarketingMatters

JUNE 4, 2013

As we reach the half way mark for 2013, I wanted to bring you updates on the top marketing trends this year, and what you should be incorporating into your marketing mix to give your marketing a boost. Mobile Marketing should be an integrated part of your marketing mix. SoLoMo Marketing Takes Center Stage.

Trends 277

Trends Smart Phone Marketing Mobile 277

Social Media Today

JUNE 9, 2019

This past week, LinkedIn held their 3rd Annual ‘B2B Trends for the Contrarian Marketer’ presentation hosted by LinkedIn’s own Peter Weinberg, a marketing strategist, who shared the five trends that all B2B marketers should keep top of mind.

B2B 167

B2B Trends LinkedIn Marketing 167

Social Media Today

JANUARY 21, 2020

Influencer marketing looks set to continue its rise in 2020 - here are some key influencer trends to keep track of.

Influencer 217

Influencer Trends Marketing 217

Waxing UnLyrical

DECEMBER 4, 2018

If you are a communications pro, I don’t need to tell you that influencer marketing is hot and could soon outpace traditional paid media spend. Everyone is jumping on the influencer marketing bandwagon because it’s all the rage, just like every other fly-by-night new trend. Funny thing is — it’s not really a hot new trend.

Influencer 193

Influencer Trends Marketing Real Estate 193

Social Media Today

MAY 15, 2024

LinkedIn’s latest careers report highlights key trends in the marketing sector.

LinkedIn 171

LinkedIn Skills Data Marketing 171

Social Media Today

FEBRUARY 24, 2022

The report provides insight into the latest trending topics of discussion in the app, and how brands can tap into that interest.

Trends 202

Trends Report Publishing Tips 202

Social Media Today

APRIL 14, 2020

Here's a look at some of the key digital marketing trends for 2020, which are worth focusing on amid the COVID-19 lockdowns around the world.

Trends 218

Trends Marketing 218

Sprout Social

JANUARY 24, 2024

We’ve also rounded up the top 30 most popular hashtags on the network so you can hop on relevant trends and boost your LinkedIn marketing strategy. They’re powerful tools for increasing the visibility of your posts, reaching people with similar interests or in the same industry, and tapping into trending topics.

Hashtag 108

Hashtag LinkedIn Trends Analytics 108

Social Media Strategies Summit

JUNE 7, 2019

For years, marketing experts have been discussing the importance of video in content marketing. These growing platforms and their influence on video marketing is not a surprise, given that video consumption is expected to make up more than 80% of all internet traffic by 2021. Trend # 1: The continued rise of video in Stories.

Trends 147

Trends Video Hubspot Marketing 147

Webbiquity SMM

OCTOBER 17, 2023

Nearly three-quarters of companies plan to maintain or grow their content marketing teams over the next year. These studies are packed with trends and insights related to content marketing, social media management, and advertising on Meta platforms. How are goals and strategies for content marketing changing?

Research 257

Research Report Social Media CPM 257

Social Media Today

MAY 13, 2021

Snapchat has published a new report which looks at rising AR adoption trends, and what they'll mean for marketers.

Publishing 211

Publishing Trends Report Marketing 211

Ignite Social Media

JULY 7, 2021

Social media trends that your audience loves and gives you great engagement on Monday may feel outdated a month, a week, or even a day later. Staying on top of trends, and especially knowing when one is over, is part of the job. This trend, coined by Micah Baldwin , was incredibly simple. FollowFriday. Fan + Follower Growth.

Trends 180

Trends Social Media Feed Feedly 180

Social Media Strategies Summit

AUGUST 15, 2023

Higher education marketers are busy, so finding the time to keep up with the latest industry developments can be challenging. How are external trends and events going to affect your broader marketing strategy? Here are ten higher education marketers you should start following right now. Carrie Phillips Who Are They?

Marketing 240

Marketing Education Forums LinkedIn 240

Social Media Today

MAY 15, 2024

LinkedIn’s latest careers report highlights key trends in the marketing sector.

LinkedIn 145

LinkedIn Skills Data Marketing 145

Social Media Today

MAY 31, 2023

The report looks at the latest SaaS market trends, and how brands can tap into these shifts.

Trends 107

Trends LinkedIn Marketing Report 107

Social Media Today

JANUARY 16, 2021

Refresh your email marketing approach in 2021 with these rising email design trends.

Trends 218

Trends Strategy Marketing 218

Social Media Today

FEBRUARY 1, 2024

A number of opportunities and challenges lie ahead for those looking to stay on top of social media marketing trends in 2024.

Social Media 192

Social Media Marketing Trends 192

Social Media Today

SEPTEMBER 24, 2020

Looking for new ways to boost your digital marketing efforts? Check out this list of key marketing trends of note.

Trends 167

Trends Marketing List 167

Your Escape From 9 to 5

JUNE 27, 2022

Content marketing can be a perfect example. What type of content should marketers make? But here are four trends that might help you find your bearings in the year ahead. The ability to deliver a personalized and engaging experience has been a major contributor to successful marketing for a while now.

Trends 74

Trends Content Real Estate Marketing 74