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This Week in Social Media – 8/7/2013

Social Media Marketing

Why Bezos bought the Post , Facebook gets a CMO and starts bumping, time on digital surpasses TV, Facebook ads are undervalued, Vietnam outlaws sharing news on social sites, GE wants to put an end to press releases, the effect of tweets on TV ratings and more, it''s This Week in Social Media.

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How to Identify Your Own Top Trends of 2009

Adam Sherk

What types of stories gained traction (or were buried) on social news sites like Digg and Reddit? What types of stories got the most retweets? What generated the most “likes” and comments on your Facebook Page? There is a lot more that you can look at, but hopefully these 10 will get you pointed in the right direction.

Trends 167
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The Most Buried News Sites on Digg

Adam Sherk

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk The Most Buried News Sites on Digg by Adam Sherk on July 23, 2009 It’s no secret that mainstream news sites are experiencing increased exposure on social news sites like Digg. By contrast Telegraph.co.uk

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The Blogger and Marketer's Cheat Sheet to Getting High Profile.

Techipedia: Tamar Weinberg

Some blogs cover software only by being voted upon by the user , for example, and your press release won’t even fly for that category. If the post does not allow commenting, send a relevant press release to the editorial team showing that you have done your research and understand what the blog is looking for.

Blogger 132
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Social Media Visitors More Loyal But Still a Very Small Percentage.

Adam Sherk

But I wouldn’t have expected Digg to be a strong second, since the social news site is known for sending large spikes of visitors that quickly scan the page and then move on. It’s also important to note that while search engine visitors may be less loyal their volume is much greater, especially visitors from Google.

Hitwise 124
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Blogging Etiquette in the Face of a PR Pitch: What Miss Blogging.

Techipedia: Tamar Weinberg

They’re tasked with contacting bloggers about different initiatives, sending out story ideas and “press releases&# (hopefully with a social component, since those are preferred by many bloggers). Yet I get from 2 to 10 press releases per week and several PR inquiries per month.

Blogger 177
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11 Characteristics of Highly Influential Blog(ger)s

Techipedia: Tamar Weinberg

People don’t actively return to those press release sections of a website because they’re written in corporate jargon. But most importantly, when people think about “corporate&# blogs, they expect such blogs to have no human voice. The viability of the medium really depends on humanizing the company.