Ignite Social Media

NOVEMBER 20, 2019

Have you started planning your 2020 social media strategy? 2019 has brought plenty of changes to the social media landscape, and we anticipate similar growth in 2020! Here’s the top new social networks or features you should be considering as you finalize your 2020 strategy. Instagram Stories. Check out our services here.

Social Networking 116

Social Networking Features UGC Instagram 116

Janet Fouts

NOVEMBER 7, 2017

Did you share it on your favorite social networks to show off? User Generated Content (UGC). According to the Sprout Social study, 41% of Millennials want to have their content shared by the brand, while only 23% of GenX and Baby Boomers do. UGC is being used by brands more and more often. UGC and the law.

UGC 87

UGC Report Social Media Nielsen 87

Hootsuite

OCTOBER 30, 2024

Core elements of social media management include audience research, platform choice, SMART goals, and a balanced content calendar of educational, entertaining, and promotional posts. Advanced social strategies use targeted ads, influencer partnerships, and UGC campaigns to reach new audiences. Share UGC on your channels.

Social Media Management 130

Social Media Management Social Media HootSuite Metrics 130

Hootsuite

NOVEMBER 7, 2024

Lean into user-generated content (UGC) Recent research published in the Archives of Humanities & Social Sciences Research found that UGC is “a significant factor influencing brand loyalty on social media.” Here, GoPro got the chance to share a beautiful UGC image that highlights what the product can do.

Loyalty 124

Loyalty Brands HootSuite How To 124

Social Media Strategies Summit

APRIL 11, 2024

of internet users aged 16 to 64 use social media, spending an average of 2 hours and 23 minutes daily browsing social networks. But, successfully reaching, engaging, and converting your audience via social networks necessitates a strategic approach. The latest data from January 2024 shows that 93.2%

Social Media 264

Social Media Tips Marketing UGC 264

Sprout Social

APRIL 8, 2025

These experiences brought Pinterests online community to life, entertaining audiences while also yielding valuable user-generated content (UGC) for social media sharing. UGC extends the life of your activations by bringing the live events to social media , and something for attendees to share in their feeds before and after the event.

Activities 112

Activities Eventful Influencer Brands 112

Mindjumpers

JUNE 16, 2011

They just launched a network where you check-in to sites and share your browsing with your network. Video & UGC , the “traditional” video sites like CollegeHumor.com, are having less and less user generated video content – today more than 70% is editorial content. ?Vyou.com More about this in a later blog post). ?Video

Foursquare 215

Foursquare UGC Yahoo Energy 215

Social Media Strategies Summit

MARCH 12, 2025

Producing high-quality social media content that helps your brand stand out can feel like a never-ending job. Yes, consumers are spending increasing amounts of time on social networks. Instead, the 2023 Sprout Social Index discovered that consumers want businesses to be authentic, human, helpful, and transparent.

Products 140

Products Social Media Brands How To 140

Waxing UnLyrical

JUNE 4, 2014

Live event social media generally involves a social media person or standard event-goer using a mobile device to put content online. Now, there are all kinds of devices that allow individuals to put pictures up without having to make comments or even bring up their own social networks.

Content 263

Content UGC Community building Hotels 263

Direct Marketing Observations

APRIL 12, 2010

but my concern is that as we become more desensitized to and inundated with UGC, either our desire for better quality will increase-which would be OK, or our expectations for more outrageous, salacious content will need to be met, or we will feel the pressure of sacrificing quality over sensationalism. There’s nothing wrong with it.

Social Media 162

Social Media UGC Social Networking Content 162

Webbiquity SMM

JANUARY 28, 2020

A social hub may or may not contain user-generated content (UGC), but it’s preferred as it is viewed as more authentic and builds trust. By displaying content from multiple social networks in one place, social media hubs make it easier for users to interact with the brand’s content. Boost User Engagement.

Social Media 193

Social Media UGC Aggregator Eventful 193

Sprout Social

DECEMBER 2, 2024

Search for influencers based on their audience demographics, like: Age Gender Location Preferred social network Buying power Influencers who have strong audience affinity with your brand will lead to more successful campaigns. When identifying influencers, cater your strategy to different social networks.

Influencer 114

Influencer Strategy Template Templates 114

Direct Marketing Observations

OCTOBER 12, 2010

UGC (user generated content) can, in some cases will, bring the big brands to their knees. Then you jump on a social network with 500 million users while you still can. These are the times that we live in. So what was Gap to do? The idea of a new shiny brand identity had completely backfired.

Social Media 209

Social Media Crowdsourcing Retail UGC 209

Convince & Convert

JULY 9, 2014

As Facebook reach declines and social networks constantly evolve, it’s time for brands to reclaim their audiences by turning their own digital properties into hubs of social activity. SoccerPro.com leveraged social elements to drive ecommerce with its #SoccerPride initiative, timed with the World Cup. It’s simple.

Strategy 143

Strategy Brands UGC Case Study 143

Sprout Social

JANUARY 15, 2025

In contrast, affiliate influencers’ user-generated content (UGC) feels more authentic and relatable, which is exactly why audiences trust and connect with it more. Some social networks make this easier with built-in tools. Repurpose content to maximize reach Creating ad creatives takes a lot of time and effort.

Influencer 100

Influencer Brands Affiliate marketing Marketing 100

Sprout Social

MARCH 4, 2021

Here are a few reasons why content curation makes sense for your overall marketing efforts: Enhance your brand-customer relationship – Social media content curation gives you the opportunity to share user-generated content (UGC). A good place to start searching for relevant content is through social mentions and relevant hashtags.

Curation 145

Curation Data Content UGC 145

Jon Loomer

APRIL 20, 2022

Social network (not the movie). Classical Antiquity. Turkish Football Federation. Ancient Greece. Broadcast Engineering. Cricket Clothing and Equipment. Some are so general I’d have to imagine they’d apply to most people. Examples: Document. Traffic Sign. Operating System. Dish (food).

Advertising 200

Advertising Facebook Privacy UGC 200

Social Media Strategies Summit

NOVEMBER 18, 2022

TikTok is arguably more effective than any other platform for reaching new audiences because one in four users can’t be found on any other social network. With 436 million monthly active users , Twitter is a comparatively small fry among major social networks. GoPro is a master at UGC. Set TikTok Marketing Goals.

Social Media 264

Social Media Strategy Influencer LinkedIn 264

Ignite Social Media

SEPTEMBER 23, 2021

Steps for Planning a Social Media Sweepstakes . There are many options for what platform you can run your sweepstakes on from micro-sites to social networks. If you’re running sweepstakes in order to generate UGC for your channels, Instagram is a great choice. Choose a Platform.

Social Media 191

Social Media How To Guidelines UGC 191

Pixlee

AUGUST 22, 2020

So the question presents itself; how can companies adapt to social distancing and deliver more personalized online shopping experiences? One answer is with user – generated content (UGC). UGC offers a way for brands to build more authenticity into their marketing and often leads to more sales. Utilize UGC Efficiently.

UGC 54

UGC Authentication Communities Patterns 54

Ignite Social Media

JULY 19, 2019

Pairing this with the rise of travel blogging and the highly-visual nature of social media, especially Instagram, social networking platforms have transformed into a top destination for wanderlusters and adventure-seekers. When it comes to reaching these users, here are our top travel brands on social.

Travel 99

Travel UGC Brands Tourism 99

Sprout Social

OCTOBER 1, 2020

There, the brand brings users together through the sharing of its educational blog content, user-generated content (UGC), open-ended community questions, promotional content for new rides, workouts and instructors, and motivational messages. Feature UGC content frequently. But don’t sleep on Peloton’s owned channels.

Communities 141

Communities UGC Class How To 141

Visually SM

JANUARY 10, 2021

The greatest differential is that there are many ways to highlight those opinions, mainly with social media and other digital channels. You could, for example, share consumers’ comments on social networks. Some companies encourage user-generated content (UGC) production. Encourage UGC.

Company 130

Company Brands UGC Reputation 130

Hootsuite

NOVEMBER 28, 2022

What is social media advocacy? Social media advocacy is a way to leverage the social networks of the people who like you and/or are invested in your continued success : your customers, employees, business partners, influencers, and more. UGC acts as a trust signal, taking your brand authenticity to the next level.

Social Media 135

Social Media How To UGC HootSuite 135

Webbiquity SMM

FEBRUARY 21, 2017

A hybrid curation app and social network—grab any content from the web and save it to your own Flipboard magazine. Showcase reviews: ArCompany, Maximize Social Business (Grow), PR Daily, Shift Communications. A social network / curation tool for images. Pricing: free. Showcase reviews: Kissmetrics, Re/code.

Curation 232

Curation Tools Curata Flipboard 232

Sprout Social

JULY 1, 2021

They’re also the most frequently posted content type across social networks. The colors, composure, text or (lack thereof) and other details give social users an immediate impression of your brand. It’s also opened the door for consumers to contribute high-quality user-generated content (UGC) for their favorite brands.

Types 145

Types Social Media Content UGC 145

Convince & Convert

MARCH 21, 2017

Aside from the leads you generate, you also get user generated content (UGC)—the photos. UGC can be shared across your other social networks or used on branded assets like your website. Plus, the added encouragement to vote leveraged the networks of all entrants and extended the organic exposure of the contest.

Social Media 145

Social Media UGC Organization Strategy 145

Direct Marketing Observations

AUGUST 9, 2019

Let’s talk about the monolith in the room, Facebook, which has the largest audience of any social network at more than 2.07 Content resets every day and UGC (User generated content) is the clear winner. Go look at your metrics or anyone’s metrics, the best stuff? It’s video. billion monthly active users.

Content 122

Content UGC Metrics Compete 122

agora pulse

JUNE 23, 2020

As with all the social networks, Pinterest has its own ratios. Create a UGC community. I love user-generated content (UGC), and Pinterest is the perfect place to encourage it. For a great example, check out AirBNB’s UGC on Pinterest. I want to buy and eat all of it! These are essential to boosting sales.

UGC 138

UGC Marketing Feedly Feed 138

agora pulse

NOVEMBER 25, 2020

Example of UGC and SEO writing. Other Social Networks That Rank for SEO. Sometimes, we forget that the big six (Facebook, Instagram, Twitter, TikTok, LinkedIn, and YouTube) are not the only social media sites that matter for SEO. So, instantly Sephora has its product in front of almost 2 million additional users.

SEO 190

SEO Social Media Reddit Hashtag 190

Sprout Social

NOVEMBER 14, 2023

Featuring real people enjoying or even creating tutorials with your products on your channels is a solid form of building trust and social proof. Reposting user-generated content (UGC) created by your customers is one of the most authentic marketing tactics you can use. But remember: consumers are content creators, too.

Authentication 138

Authentication Tips Marketing UGC 138

Ignite Social Media

AUGUST 15, 2017

Utilize UGC. Scroll through any social network and you’re bound to see your feed flooded with heavily branded content, advertising everything from cars to carpet cleaning. Besides appearing more trustworthy to consumers, UGC is also extremely cost effective for marketers. The best part?

Content 103

Content UGC Retail How To 103

Oktopost

SEPTEMBER 19, 2024

To take it a step further, you can use social data to segment audiences based on their social media behavior, such as the content topics or social networks they engage the most. Source Social media data for more engaging content experiences A content experience is the journey that your content crafts for your audience.

Data 62

Data Social Media B2B Analytics 62

Sprout Social

APRIL 21, 2025

The UGC was used as new visuals for Auburns song Daydream. Niche Reddit communities Reddit is a network of millions of subreddits aka individual forums and threads for specific topics. While theyve partnered with popular international artists on campaigns, the brand also knows the value of working with up and comers.

Communities 109

Communities Brands Reddit Travel 109

Social Media Strategies Summit

DECEMBER 14, 2023

Highlighting UGC, prioritizing customer-oriented resources, and putting user needs before profits are just some of the tactics that work. Goodbudget employs this B2C content marketing strategy, using social networks to present followers with engaging content, provide customer support, and post product updates.

Content 276

Content Marketing Loyalty Collaboration 276

Sprout Social

OCTOBER 12, 2020

User-generated content (UGC) about your brand or industry is some of the most authentic awareness content you can get. With tools like Sprout, you can monitor mentions and tags to identify UGC that are worth Retweeting/Regramming, giving your followers some social love and converting customers into loyal fans.

Content 145

Content Metrics UGC Conversation 145

Sprout Social

MARCH 27, 2023

“Edutainment” content—social posts that entertain and educate—is perfect for this journey stage. Share user-generated content (UGC) About 39% of consumers want brands to post real customer demos or testimonials, according to 2022 Index data. So, tapping into UGC is a win-win-win. Think infographics and how-to videos.

Campaign 142

Campaign Social Media UGC Metrics 142