Social Media Today

SEPTEMBER 5, 2019

Facebook is looking to advance the conversation around data portability, and the capacity for users to better control their information.

Data 147

Data Facebook Conversation 147

Jon Loomer

FEBRUARY 5, 2024

At the end of the 23-minute webinar, she offered a free white paper in exchange for an email address. She found that 60 percent of the people who watched the webinar registered for the white paper. Ad copy reflected that you could watch it now without registration. Of course, she still wanted to collect quality leads.

Consultant 157

Consultant Cost Course Advertising 157

ProBlogger

MAY 10, 2012

This guest post is by Mitt Ray of The White Paper Blog. With the rise in inbound marketing, more and more blogs are using white papers to promote themselves effectively. If you’re keen on learning how to write effective white papers and then use them to promote your blog, then you have to read this post!

How To 39

How To Tips Products List 39

Mindjumpers

SEPTEMBER 12, 2012

A few days ago, the content production platform Skyword released a white paper on how to kick-start your content marketing. The seven steps to follow towards a successful content marketing strategy and program is illustrated in the following figure from the paper: Define what you want to obtain. Go through one step at a time.

Report 242

Report Content Nielsen How To 242

Sherrilynne Starkie

MAY 6, 2019

I asked: When is the last time you provided your email or phone number via lead forms to get a white paper, report, coupon or other asset? I recently ran a poll of my Facebook Group members about online forms. Half of respondents said they’d done so in the last six months. Sixteen per cent had done so in the last month.

Trends 150

Trends Groups Groups Facebook 150

Pam Moore

JUNE 10, 2017

10 Tips to Stomp Random Acts of Marketing (white paper). How to Build a Social Business Strategy & Plan (white paper). Supporting Resources: Audience Analysis Worksheet. 15 Reasons Random Acts of Marketing are Bad for Business & Life (episode 28). How to Build a Social Business Strategy & Plan (episode 14).

Social Media 167

Social Media Marketing Small Business Influencer 167

Mindjumpers

NOVEMBER 16, 2012

Skyworld.com has just released their second complimentary white paper from the series on Successful Content Marketing. The first white paper called “How to kick-start your Content Marketing” includes a seven-step approach that can be used by any organization to develop or re-energize a successful content marketing strategy and program.

Report 216

Report Content Marketing Nielsen 216

Pam Moore

JULY 17, 2017

How to Get Your Social Media Budget Approved (white paper). 10 Tips to Stomp Random Acts of Marketing (white paper). 8 Steps to Develop a Social Business Plan (white paper). Supporting Resources: Audience Analysis Worksheet (worksheet to help you prioritize your niche). SWOT Analysis Worksheet. SoundCloud.

Social Media 167

Social Media Marketing Training Analysis 167

Mindjumpers

APRIL 20, 2012

Slide 11-13: Reference to a recent white paper by Awareness inc. Slide 24-25: Some KPI measurements developed in the previously mentioned white paper by Awareness inc. Slide 9: Social Data – it’s a revolution or at least a high growth evolution. Slide 10: Discussing the buzz words on the way to defining Social Analytics.

Analytics 277

Analytics Social Media Data Engagement 277

Jon Loomer

MAY 15, 2023

Second, are these leads who will get something in return like a white paper, or are will they be contacted by a salesperson? What is a good cost per lead? It depends. First, know that we don’t only want cheap leads, but quality leads. Third, what is our offer? Have you seen success with this thing before?

Advertising 169

Advertising Real Estate Cost API 169

Visually SM

APRIL 20, 2020

Download our white paper , Visuals That Stick, with actionable advice on impactful design from the Visually creative team. optinlocker]Thank you for your interest in our Visuals That Stick white paper! Tell us below! Want to learn more about creating visuals that drive engagement? You can download it here.[/optinlocker].

Tools 130

Tools Bookmarklet Posterous Cost 130

Visually SM

APRIL 20, 2020

Download our white paper , Visuals That Stick, with actionable advice on impactful design from the Visually creative team. optinlocker]Thank you for your interest in our Visuals That Stick white paper! Tell us below! Want to learn more about creating visuals that drive engagement? You can download it here.[/optinlocker].

Tools 130

Tools Bookmarklet Posterous Cost 130

Visually SM

APRIL 21, 2020

Download our white paper , Visuals That Stick, with actionable advice on impactful design from the Visually creative team. Complete your name and email to download White Paper. How do you incorporate visuals into your content strategy? Tell us below! Want to learn more about creating visuals that drive engagement?

Tools 130

Tools Bookmarklet Posterous Cost 130

Sociallyin Insider Blog

JULY 9, 2021

White Papers. L'Oreal Paris, Try Before You Buy. McDonald's Customer Service "Question Time". Glossier and User-generated Content. GoPro's Use of Visual Content. Superdrug: Combining Media for an Extra Boost. Microsoft Interesting "Stories" Blog. Garyvaynerchuck.com. Hashtag Campaigns - Red Cross.

Examples 93

Examples Brands Content Marketing 93

Webbiquity SMM

DECEMBER 10, 2013

The three content marketing tactics that deliver the highest ROI are featured articles (cited by 62% of marketers), video (52%) and white papers (46%). Nearly two-thirds of North American B2B vendors use white papers to generate leads; 79% of enterprises and 62% of SMB firms.( Michael Brenner ). eMarketer ).

Statistics 212

Statistics B2B Content Marketing 212

Sherrilynne Starkie

OCTOBER 25, 2012

Complete findings from the study can be found in a white paper titled The Social Media Payoff – Establishing the Missing Link Between Social Media and ROI. Researchers were then able to use AIR MILES program Collector data to obtain concrete evidence of the impact of social media engagement on purchasing behavior.

Study 377

Study Social Media Wikipedia ROI 377

Ignite Social Media

DECEMBER 8, 2017

Our newest white paper, Mindset in the Moment , describes five important pillars of consideration that goes into every piece of content that we create. Download the full white paper here. Disrupt feeds and browsing behavior in a way that captivates and inspires.

Study 96

Study Social Media Communities Feed 96

Digimind

OCTOBER 17, 2018

A study by Clutch.com shows that written content such as articles, notes, and white papers continues to engage as much as videos. Furthermore, 27% of marketers cited writing as the most engaging form of content, ahead of videos.

Content 97

Content Data Social Media Marketing 97

Sherrilynne Starkie

MARCH 28, 2012

Bloggers are increasingly important in public relations, according to a white paper published today by DWPub. Eighty-two per cent of PR professionals work with bloggers to provide coverage for clients, while 98% find bloggers useful or invaluable.

Blogger 343

Blogger Survey Newsletter Features 343

Writtent Blog

DECEMBER 18, 2023

Beyond these steps of how to write a case study, keep in mind that most case studies range from 500 to 1000 words, giving them the credibility of a white paper and the speed of a blog post. Step 4: Outline the specific results and benefits the client achieved by implementing your solution.

Case Study 98

Case Study Study Questions Tips 98

Ignite Social Media

AUGUST 3, 2017

It’s a little tricky to conceptualize, but our new white paper breaks it down for you. Our Mindset in the Moment™ white paper is available now for your reading pleasure. Download the white paper here: [link]. This requires some real-time work, but isn’t that what social is all about?

Social Media Management 101

Social Media Management Social Media Communities Content 101

Pam Moore

AUGUST 7, 2017

Digital Body Language: 105 Factors Impacting Your Personal Brand (white paper). 15 Tips to Zoom Your Online Brand (white paper). Increase sales by generating more leads using social media to nurture relationships. Resources mentioned: . Personal Branding: Authenticity vs Transparency – Do You Know the Difference?

Brands 162

Brands How To Training Authentication 162

Pam Moore

APRIL 22, 2017

8 Steps to Develop a Social Business Plan (white paper). How to Build a Social Business Strategy & Plan (white paper). The Social Employee: Ignite Your Employee to Brand Advocates. 5 Reasons Marketers fail using social media. How to Build a Social Business Strategy & Plan (episode 14).

Influencer 166

Influencer Tips Marketing Training 166

Pam Moore

MAY 14, 2017

50 Ways to Inspire Your Audience (white paper). 8 Steps to Develop a Social Business Plan (white paper). Your Logo is Not Your Brand – Brand Strategy in a Nut Shell . You Are the Media! Social Brand Humanization: Authenticity vs Transparency. 10 Tips to Focus on Needs of Your Customer.

Brands 166

Brands Authentication Wikipedia Training 166

Writtent Blog

DECEMBER 29, 2023

If you’re creating articles, white papers, videos, case studies, and other content in addition to blogging, your editorial calendar is full. So you brainstorm content topic ideas and create a strategy , and then you realize: That’s a lot of content. So how are you supposed to create so much content?

Project 98

Project Hubspot Case Study Cost 98

Buzz Marketing for Technology

DECEMBER 29, 2010

Is The White Paper Dead for B2B Marketing? – In a recent conversation I was having with the Bloom Group they believe “the practice of publishing white papers must come to a close because of the utter proliferation of white papers, and the poor content contained within so many of them.”.

B2B 209

B2B Engineering ROI Social Media 209

Pam Moore

JULY 5, 2017

10 Ways to Stomp Random Acts of Marketing (white paper). 8 Steps to Develop a Social Business Plan (white paper). Why Your Blog Sucks and How to Fix it (episode 9). Content Editorial Calendar Template (worksheet / template). Content Editorial Calendar Podcast Tutorial (episode 77).

Analytics 167

Analytics Google Metrics ROI 167

Pam Moore

APRIL 24, 2017

8 Steps to Develop a Social Business Plan (white paper). How to Build a Social Business Strategy & Plan (white paper). The Social Employee: Ignite Your Employee to Brand Advocates. How to Build a Social Business Strategy & Plan (episode 14). Brand Humanization in a Nutshell (episode 5).

Influencer 167

Influencer Industry Content How To 167

Mindjumpers

SEPTEMBER 9, 2011

How to Drive Business Value with Social Marketing Funnel [white paper]. Similar Posts: All About Social Media Monitoring Tools [infographic]. Social Marketing Insights from Leading Social Experts.

Marketing 264

Marketing Social Media Tools Activities 264

Pam Moore

JUNE 30, 2017

15 Tips to Zoom Your Brand (white paper). Digital Body Language: 105 Factors Impacting Your Personal and Business Brand (white paper). (Video + blog post + podcast). Audience Analysis Worksheet. 8 Foundational Elements to Build Your Digital & Social Brand in 2016. Band Humanization in a Nutshell (episode 5).

Brands 167

Brands Strategy Authentication Reputation 167

Sherrilynne Starkie

DECEMBER 31, 2014

It’s more than blo g posts, white papers and newsletters. This ‘best practices’ report makes the argument that only when an organization has ‘content’ hardwired, can it create, produce, publish content continually. The report outlines what ‘content’ means in this context.

Content 282

Content Committee How To Curation 282

Bill Hartzer

MARCH 5, 2013

I’ve written an extensive white paper telling you all of the steps you need to take to make money or “monetize” your social media presence online. Right now, for a very limited time, I’m making this white paper available for anyone who wants to download it (in PDF format).

Influencer 146

Influencer Social Media Domain Name Klout 146

Convince & Convert

APRIL 20, 2010

Last week, I co-published a white paper with Chris Baggott , the CEO of Compendium Blogware (I’m on their advisory board). The free “Blogging’s Long Tail Approach&# white paper is devoted to describing this notion of blog content breadth, and its impact on search term selection, and search term optimization.

Hitwise 117

Hitwise Content Blogger Consultant 117

SocialFish

MARCH 31, 2011

Our brand-spanking new free SocialFish white paper on Social CRM for Associations is here! Two important SocialFish announcements for ya: 1. Download it today and let us know what you think.

Module 160

Module Social CRM Proposal Focus Group 160

Oktopost

JUNE 16, 2020

White paper. Why do B2B marketers make such good wide receivers? Because they always stay inbounds. What’s a pirate’s favorite thing about marketing? Thee arrrrrrROI! What do B2B marketers wrap presents in? How much does a hipster weigh? An insta-gram. They’re really good at segmentation.

B2B 128

B2B Marketing SEO Analysis 128

Mindjumpers

JANUARY 11, 2012

Similar Posts: 2012 Social Marketing & New Media Predictions [White Paper]. How to Drive Business Value with Social Marketing Funnel [white paper]. Recommend that you too read the report for some fresh insights and views. Click here to download the PDF.

Survey 250

Survey Report Social Media ROI 250

Mindjumpers

NOVEMBER 3, 2011

Inbound marketing focuses on earning, not buying, a person’s attention, which can be done through social media and engaging content, such as blogs, podcasts and white papers. Why is inbound marketing better?

Web 2.0 227

Web 2.0 Marketing Survey ROI 227