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Why Influence Mining is the Next Gold Rush | social crm | Social.

Convince & Convert

link] Hot In Business Why Influence Mining is the Next Gold Rush | social crm | Social Media Consulting – Convince & Convert [link] [link] Tomas Kazemekas Why Influence Mining is the Next Gold Rush – [link] [link] spiral16 RT @jaybaer: Why Influence Mining is the Next Gold Rush [link] [link] David Spinks Interesting thoughts.

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102 Compelling Social Media and Online Marketing Stats and Facts for 2012 (and 2013)

Webbiquity SMM

Marketers believe the highest consumer priorities on social media are insights for buying decisions (59%) and customer service (58%). B2B buyers are most likely to share useful vendor content via email (79%), followed by LinkedIn (53%), Twitter (39%) and Facebook (18%). Social CRM is still confusing. B2B Lead Blog ).

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

The debate on Social CRM (sCRM) could easily become a distraction. As marketers, we need to reach our customers where they are and social media’s potential in that regard is unquestionable. The way to do this practically is to borrow a technique from social media and use tagging. and hope for a.02 through a new channel.

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Not Tracking Social Media ROI is Your Fault

Convince & Convert

Last week, Susan Etlinger from Altimeter Group published the Social Media ROI Cookbook. It contains significant quantities of solid thinking, and provides a useful framework of six primary ways to measure social media effectiveness. click here to view and download the Social Media ROI Cookbook on Slideshare).

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The Rise of #SocialSelling

Koka Sexton

Best-in-Class sales reps (reps that deployed social selling) companies saw a 16.3% decrease among Laggards “Social Selling: Best-in-Class Targeting of the Right Message, at the Right Time, for the Right Person” Aberdeen Group; 2012. B2B Sales Motivation (@salesquote) January 14, 2013. . ” Peter F.

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

Yes, social media applies to B2B. In fact, social media can be MORE transformative for a B2B company than a B2C company. In fact, social media can be MORE transformative for a B2B company than a B2C company. Are there differences between B2B and B2C in social media? Podcasts vs. YouTube.

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Why Critics of Klout Are Missing the Big Picture

Convince & Convert

Other than signing book deals, the favorite sport of the social media punditry these days seems to be bashing Klout. The most recent example was from B2B social media thinker Paul Gillin who wrote a post unveiling the flaws in Klout’s ranking scheme.

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