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Now we’re here: Sprout named #1 Best Software Product by G2

Sprout Social

The first few weeks of a new year are the perfect opportunity to reflect on our wins—and I’m thrilled to announce one of our biggest yet: Sprout Social has been named the #1 Best Software Product by G2’s 2024 Best Software Awards. That’s the number one spot when compared across products in every software category!

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What’s your social media marketing budget?

Sherrilynne Starkie

What should be your social media marketing budget? In the not-too-distant past, marketers used three per cent of turnover as the marketing budget ‘rule of thumb’. Start by pinning down exactly what you want social media marketing to do for your organization. The post What’s your social media marketing budget?

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Cool Black Friday Software Deals for Marketers

Socially Sorted

If you're searching for Black Friday Software Deals for Marketers in 2019 – you're in the right place. The post Cool Black Friday Software Deals for Marketers appeared first on Socially Sorted. And Cyber Monday too! Get ready. // Read More.

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How I Use Facebook Live, Webinars, and Virtual Conferencing Software

Jon Loomer

Many business owners and marketers are being forced to conduct more of their business online, due to the latest health crisis. I’ve tested just about every app and piece of software. Note that it’s entirely possible that I could consolidate to use fewer software solutions than I currently do.

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10 Essential Software Integrations To Improve Your Video Marketing Strategy In 2021

BeingOptimist

So, if you are looking to improve your video marketing strategy, we have crafted ten software integrations you should use in 2021. What is Video Marketing? Video marketing is the promotion of a product or service using videos to increase engagement and show your target audience real-life use of your product or service.

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Top Video Marketing Trends of 2024

Social Media Strategies Summit

Video is no longer optional for marketing teams, with 91% of businesses using it as a marketing tool and 88% describing video as an important part of their marketing strategy. If you’re going to see success from video marketing, you need to know what works (and what doesn’t ) — and the landscape changes fast.

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5 Ways that Social Media Marketing Software Can Fail You

Pam Moore

5 Ways that Social Media Marketing Software Can Fail You. There’s no denying that social media marketing software can be an enormous asset to businesses of all sizes, creating, publishing, and even reviewing the performance of their content easier and quicker. Social media software can fail you.

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